Sainsbury's Investor Day Presentation Deck

Personalisation and gamification drives engagement ONectar360 2021 Fruit & Veg Challenge 12:22 22 Afternoon Natasha 1,741 points worth at least £8.70 Get ready for The great big fruit & veg challenge Join in the fruity fun on 1 June 500k customers engaging 9:41 < The great big fruit & veg challenge You purchased 40 portions and collected 200 points 20/20 ✔ +50 +00 35/35 +100 Did you know? On average you buy x portions a month 5/5 Target 3 7 badges left to unlock Unlock more badges to get extra points 38 40 +00 0/5 +7% YoY increase in sign-ups Year in Review Sainsbury's What did you bring home? Scroll down for your shopping highlights, <Name You were the #00 buyer of 500k customers engaging 수 They just can't get un oeuf London #1+ buyer of eggs was the 누 Smelling sweet The South East High volume of social media shares Collect for Christmas ***** Sainsbury's Morning 3,200 Noctor points, worth £21.16 Collect 300 points and we'll give you another 80 points Count up .* to Christmas Ende 14 December 1.25m customers engaging 50 300 Weekly offers 8 Sainsbury's offers £8.7m points added Sainsbury's nectar nectar Nectar B2C NEC TAR 360

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