SmileDirectClub Investor Presentation Deck
2022 includes strategic actions to reduce costs and increase
profitability.
>$120MM in total cash savings from strategic investment reductions
COGS & OPERATING EXPENSE
CAPEX
smile
DIRECT
CLUB
$5-10MM from COGS production efficiency gains
Right-sized staffing model in anticipation of new demand expectations
Prioritized automation initiatives to drive improved productivity
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$45-50MM from exiting international markets (YOY revenue loss of $15MM)
~$30MM in S&M from removing shops, not paying partner fees or brand building marketing
~$20MM in G&A from local and corporate overhead reductions
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$25-$30MM from remaining markets and corporate support
Savings achieved by prioritizing initiatives, which enabled reduced team members and
project spend
$35-$40MM
Reduced project spend for redundancy expansion
Further prioritization of initiatives with clear line-of-sight to <1 year payback in incremental spend
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