BuzzFeed Investor Day Presentation Deck
BuzzFeed Inc.
AI-ENABLED TECH STACK
POWERING ICONIC
BRANDS
Our proprietary technology stack is powered
by artificial intelligence and machine learning,
and trained on BuzzFeed proprietary data to
optimize publishing across our owned and
operated and third-party platforms. This
enables us to attract larger, more engaged
audiences and capture deeper, more reliable
insights - delivering high-quality content at
massive scale and low cost.
AI-POWERED CONTENT
FORMATS
A/B
AI-DRIVEN HEADLINE
OPTIMIZATION
This Al-Powered Recipe
Generator Will Develop A
Custom (And Surprisingly
Delicious) Meal To Use Up Any
Ingredients Hanging Around
Your Kitchen
Which meal are
you looking to
cook?
Breakfast Lunch Dinner
How many people
would you like this
recipe to serve?
1
Under The
#Influencer
SEO Headline
A
Think you have it takes to
become a top-tier influencer?
Talk to our Al Influencer Coach
and find out if you're the next.
Kim K.
What's your name?
Your name
Let's play
CustoimiILE SLUIT
This will appear on search result pages (like on Google)
Buttfeed
Al Imposter
• DO keep your subject keywords close to the beginning
• DO keep your title to less than 55 characters
Union
eggs & bacon
Round 1: Tote
HAL 9000
Microchips LDL
R2-02
lucky charms and half an apple
MIGAN (You)
2 votes
who do you think the
I imposter is?
HAL 900D
Utron
SEO Guidelines
. DO remember people will see this title in search listings
• DO think about what language people will use to search this subject
• DO be clear and concise rather than clever
Me
Gensate Using Al
• DON'T make your titles too different as that can actually hurt its ranking
• DON'T write an unnaturally sounding title or put too many keywords in it
More SEO tips and guidance
Cancel
82-02 ✔
Save
0
BuView entire presentation