BAT Investor Conference Presentation Deck

Our Multi-Category Strategy is Accelerating our Tobacco Consumer Acquisition +0.6m 1020 +3.8m Non-Combustible* Consumers over last 4 Quarters +1.4m +0.5m +0.8m +1.1m 4Q20 2Q20 3Q20 Growth in Non-Combustible* Consumers Growth versus same period last year (SPLY). Source: Company data. * Non-Combustible consumer definition. See Appendix A2. 1Q21 BAT A BETTER TOMORROW 14.9m Consumers of Non-Combustibles* Q1 2021 50m Consumers of Non-Combustibles* by 2030 16

View entire presentation