Crocs Mergers and Acquisitions Presentation Deck

● ● crocs™ INTEGRATION PLAN FOR HEYDUDE Continue innovative product development, led by HEYDUDE founder, Alessandro Rosano, who will stay on as a Strategic Advisor and Creative Director Build separate HEYDUDE leadership team under new Brand President, Rick Blackshaw, to maintain growth trajectory and minimize disruption to the Crocs brand Enhance ESG messaging and processes Strengthen US go-to-market leveraging Crocs wholesale relationships Leverage Crocs international footprint to expand to EMEA and Asia over time Scale business processes and support efficient growth by leveraging Crocs capabilities (e.g., IT, Finance, HR) 13

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