BAT Investor Conference Presentation Deck

Continuously Strengthening Our Business Conduct & Compliance 2016 RENEWED BOARD COMMITMENT Policies & Procedures Top mgmt. focus 2017 BUSINESS CONDUCT & COMPLIANCE TEAM FORMED > Oversight, autonomy & resources Whistleblowing hotline 2018 STRENGTHENED COMPLIANCE PROGRAMME Risk management Anti-Bribery & Corruption focus ➤ Training & Comms 2019 EMBED IN ORGANISATION ➤ Commitment from middle mgmt. ➤ 3rd Parties focus ➤ Global Integrity Pledge 2020 DIGITAL, AUTOMATION, 3RD PARTY RISKS Investigations & case mgmt. Incentives, discipline & enforcement M&A 2 BAT A BETTER TOMORROW 2021/22 AUDIT, ASSURANCE & HARNESSING DATA ➤ Data analytics Automation & Integration 3rd Party life- cycle mgmt. Delivery with Integrity 39

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