Microsoft Mergers and Acquisitions Presentation Deck
15
Devices and Services: Why Phones?
▪ Devices help services and services help devices
With the consumerization of IT, users matter at both home and work
▪ Devices and high volume/value services are ways to build a large user base
Microsoft and phones
High value experiences light up on great devices
▪ Device innovation gives Microsoft economic opportunity
▪ We will continue to support iPhone and Android/Galaxy phones with our services
▪ But we cannot risk having Google or Apple foreclose app innovation, integration,
distribution, or economics
- We need a first-rate Microsoft phone experience for users
▪ Windows: 300M+ devices a year
- Success in phones is important to success in tablets
▪ Success in tablets will help PCs
. We will take additional steps to promote the app ecosystem for Windows
Strengthen Overall OpportunityView entire presentation