MoneyLion Investor Day Presentation Deck slide image

MoneyLion Investor Day Presentation Deck

And at Industry-Leading CAC Levels MoneyLion ~$100 Leading Fintechs Industry $25 Q4 21 $17 Q1 22 $11 Q2 22 MoneyLion 0000 $8 Q3 22 Note MoneyLion CAC reflects fully-loaded acquisition spend per customer added, which is inclusive of paid digital marketing, brand marketing, marketplace acquisition costs and on-boarding data costs. Leading Fintechs CAC is calculated as marketing expense divided by new customers and represents the average across Dave, SoFi, Affirm and Nubank as of Q3 2022. Sources: Public filings of select fintech companies. 128
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