Zegna SPAC Presentation Deck

2. Focus on Zegna ZEGNA BELONGS TO TODAY THE (RE)SET In order to retain its relevance, strengthen positioning and attract new customers, we believe a brand needs to... A ...focus on being recognized visually ONE BRAND Zegna ONE MESSAGE WITH RECOGNIZABLE SIGNS B ...create iconic products that define you C ...attract new customers FEAR OF GOD EXCLUSIVELY FOR Ermenegildo Zegna Source: Company information CONFIDENTIAL 20

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