Honest Investor Presentation Deck
A DECADE OF MAKING A DIFFERENCE
It all started with
an idea....
2009
PURPOSE
DRIVEN IDEA
FOUNDER JESSICA ALBA IDENTIFIES
NEED FOR SAFE, EFFECTIVE
PRODUCTS FOR FAMILY AFTER
STRUGGLING TO FIND ANY
AVAILABLE
2012
HONEST
IS FOUNDED
5
DIAPERS & WIPES
BABY PERSONAL CARE
2015
BUILDING A
MOVEMENT
Clean Beauty
Groundbreaker
EXPANDED INTO
RETAIL STORES
HONEST
www
BEAUTY
2017
GROWTH
TRANSFORMATION
HIRED EXPERIENCED CPG
LEADERSHIP TEAM;
AMAZON LAUNCH AND IN-
HOUSE LABS
Leveling up on
sustainability
HONEST
harak
HONEST
BAN
M
20
382
2019
EXPANDING
FOUNDATION
HONEST
BABY2BABY
PARTNERSHIP
EXPANSION WHILE
CREATING SUSTAINABLE
PACKAGING & FORMULAS
turish
230
WELL-ESTABLISHED
PURPOSE DRIVEN
LIFESTYLE BRAND THAT
INSPIRES CLEAN
CONSCIOUS LIVING
2022
& BEYOND
FURTHER RETAIL
DISTRIBUTION EXPANSION -
WALMART, ULTA, GNC
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