Membership Collective Group Results Presentation Deck
Key performance and operating metrics evaluated by management (cont'd)
House-Level Contribution and
Margin
Other Contribution and Margin
Adult Paying Members
MCG
House-Level Contribution is defined as House Revenues less In-House Operating Expenses, which includes expense items such as food
and beverage costs, labor costs, variable overheads and fixed costs, such as rent. It does not reflect the impact of depreciation,
amortization, impairment, gain or loss on sale of property, or general and administrative expenses. House-Level Contribution Margin is
defined as House-Level Contribution as a percentage of our House Revenues and is a key determinant of our performance and
profitability and our return on the investment we make in each of our Houses. Our management considers House-Level Contribution and
House-Level Contribution Margin to be an important management measure to evaluate the performance and profitability of each House,
and growth in aggregate House-Level Contribution allows us to leverage our general and administrative costs and improve overall
profitability.
Other Contribution is defined as Other Revenues less Other Operating Expenses, which includes expense items not related to the
operation of Houses, such as labor costs, variable overheads and fixed costs, such as rent. It does not reflect the impact of depreciation,
amortization, impairment, gain or loss on sale of property, or general and administrative expenses. Other Contribution Margin defined as
Other Contribution as a percentage of our Other Revenues and is a key determinant of our performance and profitability and our return
on the investment in our non-House business. Our management considers Other Contribution and Contribution Margin to be an
important management measure.
Adult Paying Members refers to all Soho House members excluding child members and complimentary members.
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