Wix Investor Presentation Deck

Reconciliation of GAAP to Non-GAAP Financial Measures in 000s Gross Profit Share based compensation expenses Acquisition related expenses Amortization Non GAAP Gross Profit Non GAAP Gross margin Gross Profit - Business Solutions Gross Profit - Creative Subscriptions $170,690 Share based compensation expenses $2,586 Non GAAP Gross Profit - Creative Subscriptions $173,276 Non GAAP Gross margin - Creative Subscriptions Share based compensation expenses Acquisition related expenses Amortization Non GAAP Gross Profit - Business Solutions Non GAAP Gross margin - Business Solutions Note: Numbers may not add due to rounding. 2021 Q1 $186,980 $3,501 $167 $97 $190,745 Company Overview | Third Quarter 2023 63% 77% $16,290 $915 $167 $97 $17,469 23% Q2 Q3 $194,663 $197,914 $3,809 $4,057 $112 $108 $358 $930 $198,942 $203,009 63% $177,620 $183,490 $2,887 $2,947 $186,437 $180,507 77% 63% 23% 77% $17,043 $14,424 $1,110 $922 $112 $108 $358 $930 $18,435 $16,572 21% Q4 $201,521 $4,095 $97 $645 $206,358 62% 77% $185,880 $190,095 $3,026 $3,385 $188,906 $193,480 $15,641 $1,069 $97 $645 $17,452 2022 Q1 $206,848 $4,231 $81 $761 $211,921 20% 62% 76% $16,753 $846 $81 $761 $18,441 21% Q2 Q3 Q4 $210,367 $217,948 $226,276 $4,418 $4,607 $4,555 $59 $759 $215,740 62% $191,925 $3,608 $195,533 76% $18,442 $947 $59 $759 $20,207 23% $759 $223,125 65% $199,031 $3,503 $202,534 78% $18,917 $915 $759 $20,591 24% $689 $231,572 65% $206,841 $3,437 $210,278 79% $19,435 $1,170 2023 Q1 Q2 Q3 $244,598 $262,083 $264,798 $4,238 $24 $667 $249,527 $3,479 $183 $667 $266,412 $3,621 $17 $668 $269,104 24% 67% $220,646 $3,151 $223,797 $23,952 $1,087 $24 $689 $667 $21,294 $25,730 80% 27% 68% $235,039 $2,562 $237,601 83% $27,044 $917 $183 $667 $28,811 28% 68% $237,447 $2,673 $240,120 83% $27,351 $948 $17 $668 $28,984 28% FY FY 2020 2021 $671,348 $781,078 $9,127 $15,462 $765 $484 $316 $2,030 $681,556 $799,054 69% 80% 63% $615,917 $717,680 $787,892 $7,140 $11,446 $13,933 $623,057 $729,126 $801,825 29% 77% $55,431 $63,398 $1,987 $4,016 $765 $484 $316 $2,030 $58,499 $69,928 FY 2022 $861,439 $17,811 $140 $2,968 $882,358 22% 64% 77% $73,547 $3,878 $140 $2,968 $80,533 23% 24 WIX

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