BuzzFeed Investor Presentation Deck slide image

BuzzFeed Investor Presentation Deck

BuzzFeed Inc. Portfolio of premium digital content brands that define culture. Entertainment & Culture Food News BuzzFeed ENTERTAINMENT #1 in time spent among Gen Z and Millennials(¹) COMPLEX NETWORKS. Leader in time spent among males Ages 18-24(2) As/Is Beauty TASTY Over 180 million Facebook followers (3) Emerging Brands BRING ME! Travel Goodful Health BuzzFeed News N Home HUFFPOST Pulitzer Prize-winning news organizations (1) Source: Comscore Media Metrix, Multi-Platform, Key Measures, March 2022 (A18-A34). As compared to competitors including: New York Times Digital, Meredith Corporation, Hearst, Discovery Inc. Conde Nast, Washington Post, Vox Media, Dotdash, Group Nine Media, Vice Media Group, Bustle Digital Group. We define Time Spent as the estimated total number of hours spent by users on (i) our owned & operated US properties, (ii) our content on Apple News, and (iii) on our content on YouTube in the US, as reported by Comscore, and (iv) the estimated total number of hours spent on our content on Facebook, as reported by Facebook. Please refer to Slide 28 in the Appendix for a full definition. (2) Source: Comscore Media Metrix, Multi-Platform, Key Measures, Feb 2022 (Males 18-24). As compared to competitors including: New York Times Digital, Meredith Corporation, Hearst, Discovery Inc. Conde Nast, Washington Post, Vox Media, Dotdash, Group Nine Media, Vice Media Group, Bustle Digital Group. (3) Tubular Intelligence, March 2022 10
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