Near Investor Presentation Deck
Customer Testimonial
Coldwell Banker Commercial
with John McClelland, Vice President, Research
*
COLDWELL
BANKER
"With the power of Pinnacle, you can really see geographic context, and Coldwell is able to tell that story in their
proposals, and in their marketing packages."
• Customer since June 2021. Coldwell Banker Commercial Premier is comprised of over 300 independently owned
and operated franchise offices in over 40 countries with a team of 3,000+ professionals worldwide.
• Initial sell was a Vista Data Explorer License. Coldwell Banker upgraded to Pinnacle Places, Pinnacle Data Export
and Vista Insights in June 2022.
www.near.com
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'Say it's a retail site, and you'll look at traffic numbers, so what the Near products did for us is to really paint the
picture of what else is going on over there. So instead of just drawing a contrived radius around something, we're
able to actually see, for example, what is a true sub-market for that shopping center or that triple net retail
building." - John McClelland, VP, Research
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