Crocs Results Presentation Deck
Q2 HIGHLIGHTS
HEYDUDE Wholesale Transformation
In 2022, we began to
open strategic US
Wholesale accounts and
eliminate non-strategic
accounts.
This will result in
challenging Wholesale
comparables in 2023.
However, 2-year brand
growth remains strong.
CROCS inc
123
2022 Wholesale Revenues(¹) ($M)
-$160
$70
$90
Q2 2022
-$180
$60
$120
Q3 2022
Comp
-$140
$50
$90
Q4 2022
Non-Comp
-$575
$220
$355
FY 2022
2-Year Total Brand
Revenue Growth (2,3)
102%
Q2 2023A
1. Non-comp includes pipeline fill revenue from strategic accounts that is one-time in nature as well as revenue from non-strategic accounts that we are/will eliminate.
2. Pro forma ("PF") includes HEYDUDE revenues for the period prior to acquisition close (assuming the acquisition had closed on January 1, 2021.)
3. FY2023E based on mid-point of guidance.
~ 80%
FY 2023E
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