Porch SPAC Presentation Deck
Core growth levers: clear opportunities to continue strong growth
Today, Porch captures only ~1% of the total value
opportunity per homebuyer
~$2,300
59% of companies don't yet pay with access
Porch sees a 6x increase in revenue when they do
(3)
~$25
~6x
increase
(2)
$4
Saas Fee Pricing
Companies pay ~$4 fee
per transaction for
using Porch software
Customer Access Pricing
Porch's Revenue Per
Homebuyer with Call and
Marketing Rights
+90x
opportunity
~$25
Porch's current revenue
per homebuyer
(4)(5)
Potential revenue
opportunity per
homebuyer
(1) Porch does not have customer access (call and marketing rights) to -59% of the 11,000 companies using Porch's software.
(2)
For 2019, Porch generated approximately $4 in SaaS fees per inspection processed through its SaaS system.
(3) Porch's homebuyer base has grown quickly and while Porch has and continues to scale rapidly, it does not yet attempt to contact all homebuyers to whom it has access. $25 is Porch management's estimate based on those homebuyers who were attempted to be
(4) Figure not to scale.
contacted
(5) -$2,300 calculated as $1,300 potential LTV for insurance times 100% frequency purchased, $1,100 for security times 20 % frequency purchased, $120 for TV/ Internet times 100% frequency purchased, $200 for Utilities times 50 % frequency purchased, $250 for Moving
times 60% frequency purchased, $300 for Warranty times 25% frequency purchased, $160 for additional product sales times 33% frequency purchased, $2,080 for Inspection Repairs times 10% frequency purchased, $150 for Mover Marketing times 100% frequency
purchased. All potential LTV's and frequency purchased based on Porch management estimates
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Porch
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