Vroom IPO Presentation Deck

ecommerce unit economics summary Sales Price - Acquisition Price + Delivery Fees and Doc Fees - Inbound Shipping Cost Reconditioning Cost = Vehicle Gross Profit per Unit + Financing GPPU + Value-Added Product GPPU = Product Gross Profit per Unit Total Ecommerce GPPU Vehicle Selling Price Vehicle Acquisition Cost Delivery and Document Fees Received from Customer Cost of Shipment to Reconditioning Center Spend on Mechanical & Cosmetic Reconditioning to Bring Vehicle Ready for Sale Bank Fees Earned from Arranging Customer Financing Fees Earned from Sale of Protection Products (Gap, Warranty, Tire & Wheel Coverage) Reported KPI 29 V Ⓒ2020 Vroom, All rights reserved.

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