Nexters SPAC Presentation Deck
Becoming a global "forever franchise"
12-month MPU retention, %¹
69%
11
1st year
The Hero Wars multi platform franchise succeeds across platforms with solid player retention
Social
Hero Wars bookings split by platform
Bookings, $m
Web
84%
19%
2nd year
7%
$439m
Bookings
(2020)
Source: Company information
Note: Data for Hero Wars only
74%
84%
3rd year
Mobile
82%
4th year
~14x
Bookings
growth
(2018-20)
Expertise to cater to different user tastes
Reduces risk of over-dependence on a single platform with very low
overlap between the platforms
None of the cohorts have dried out since launch in 2016
Strong payer retention in a long term
Hero Wars will hit a milestone of $1bn of lifetimes net bookings in 2021
Hero Wars DAU split by platform
DAU, users
Web
Social 27%
8%
797k
DAU
(2020)
65%
nexters.
Mobile
~5x
DAU growth
(2018-20)
1) Share of payers with a total cumulative spent of >100$ over lifetime staying with Hero Wars by # of
years since cohort acquisitionView entire presentation