Membership Collective Group Results Presentation Deck

The demand for MCG memberships remains exceptionally strong ● ● Soho House Applications UK North America Europe/ROW ■Q2 2019 Q2 2021 CWH Total MCG Waitlist¹ 1. Applicants who have not been admitted to membership but have applied since 1/1/2016. Reflect all MCG Memberships excluding The Ned. 33,300 YE 19 48,000 YE 20 Exceptionally strong demand across all MCG membership brands 40% increase in Soho House applications versus comparable period pre pandemic Resulted in an increase in the MCG waitlist to an all-time high 63,700 Demand was strong despite COVID-19 restrictions and uncertainty during the quarter Acceleration in pace of membership applications – increased 32% across all MCG brands in June vs May 52,800 Q1 21 MCG 63,700 Q2 21 8

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