Getty SPAC Presentation Deck
1) Overview of Market Opportunity
Global Creative Economy
Global Visual Content Production
$60bn in digital video ad spend projected to grow to $111bn by 20244
$100bn OTT market expected to reach $194bn in 2025 (14% CAGR) 5
Global Digital Content Market
'19 to '30 CAGR of 12%²
16% US Digital Advertising Investment CAGR '20-'24³
Global Pre-Shot Image
and Video TAM
$10.6 Billion¹
'21 to '26 CAGR of ~6-7%1¹
Compelling Opportunity
Supported by Growing
Corporate Segment and
Content Creation Economy
gettyimages World Federation of Advertisers, September 2020. 8 Signalfire, eMarketer..
61%
Of Small Businesses Invest in
Social Media Marketing6
74%
Of In-House Creative Teams
were Created in the Last 5
Years7
~47mm
Amateur and ~2mm
Professional Creators8
1 Third Party Consultant Study, October 2021. 2020 TAM figure includes North America, EMEA and ROW: 2 InsightSlice, November 2020. 3 Statista Digital Advertising Spending in the U.S. 2019-2024, as of May 21, 2021
4 PubMatic 2020 Global Digital Ad Trends (2020). 5 Over the Top (OTT) Market - Growth, Trends, and Forecasts (2020 2025), Research and Markets - October 2020.6 Clutch, March 2018. 7 Global Trends in Creative In-housing,View entire presentation