Shopify Investor Day Presentation Deck

Up to 50% reduction in customer acquisition cost S shopifyaudiences Lookalike Ready Luma e High intent Ready Snap Inc. ✔ TikTok Benchmarks New Compare your ad performance on Meta to stores like yours. .......... Metric age order value ************** <through rate version rate t per 1000 impressions Mid intent Ready t per click t per acquisition Google *Source: Shopify internal data from July 2023 Editions Meta Your store $1,009.47 1.40% 1.03% $12.63 $0.95 $94.36 Similar stores CRITEO $834.50 1.45% 2.80% $14.80 $0.88 $102.40 Last 30 days Your standing Pinterest

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