Q2’19 Earnings Supplemental Presentation
Q2 2019 Highlights versus Q2 2018
Financial:
Total revenue decreased 3.1% to $110.2 million.
Adjusted OIBDA (1) decreased 4.0% to $50.2 million.
National Sales revenue decreased 1.5% to $77.6 million.
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Record Q2 Make-Good of $5.7 million vs. $2.5 million in Q2'18. Attendance decline of 4.5% during the
quarter.
Other:
Recently launched, NCM LuxeNet, a new National ad sales initiative to connect luxury brands with our most
affluent movie audiences.
Local revenue decreased 2.2% to $17.7 million.
Regional revenue decreased 18.3% to $6.7 million.
Continue to see the reallocation of spending from some of our larger Regional clients (including autos)
over to National.
Beverage revenue decreased 4.7% to $8.2 million related to 3.8% founding member attendance decline.
Noovie ARcade and Fantasy Movie League apps over 3.0 million downloads as of the end of the second quarter.
Noovie Shuffle over 1 million user sessions in first 90 days since launch.
(1) Adjusted OIBDA represents a non-GAAP measure (operating income before depreciation and
amortization and excluding non-cash share based costs and CEO transition costs). See reconciliation to
the comparable GAAP measure on slide 17 of this presentation.
NCM
NATIONAL CINEMEDIA
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