LegalZoom.com Investor Presentation Deck slide image

LegalZoom.com Investor Presentation Deck

Lz Subscription mix increasing Unit growth accelerates post-freemium launch Subscription Revenue $81M Q4'21 29% $84M Q1'22 29% $91M $91M $91M Q2'22 Q3'22 32% Q4'22 $97M Year-over-year Growth % 25% 13% Q1'23 15% $102M Q2'23 12% $104M Q3'23 14% Sub Units ARPU Subscription Units (¹) 1,329K $236 Q4'21 22% ARPU (2) 6% 1,362K $244 Q1'22 19% 8% 1,394K Q2'22 $259 $252 1,415K 15% 10% Q3'22 1,441K Year-over-year Growth % 8% 12% 12% $258 Q4'22 9% 1,501K $259 Q1'23 10% 6% 1,553K $259 Q2'23 11% 3% 1,568K $265 Q3'23 11% 2% (1) We define the number of subscription units in a given period as the paid subscriptions that remain active at the end of such period, including those that are not yet 60 days past their subscription order dates, excluding subscriptions from our employer group legal plan and small business concierge subscription service, for which we ceased acquiring new subscribers in October 2020. Refunds, or partial refunds, may be issued under certain circumstances pursuant to the terms of our customer satisfaction guarantee. (2) We define average revenue per subscription unit, or ARPU, as of a given date as subscription revenue for the 12-month period ended on such date, or LTM, divided by the average number of subscription units at the beginning and end of the LTM period, excluding revenue and subscription units from our employer group legal plan and small business concierge subscription services, for which we ceased acquiring new subscribers in October 2020. 29
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