Near Investor Presentation Deck
Customer Testimonial
Yahoo! Australia with
Dan Richardson, Director, Data APAC
. Customer since 2020.
yahoo!
• Near's solution for Yahoo! is twofold- we help Yahoo! identify and retarget exposed audiences or we create
footfall attribution reporting.
Yahoo! and Near to add the Taiwan market to current deal, increase use of Near advertiser segments and open
up the Yahoo! attribution longtail with attribution counts within Yahoo! DSP.
"With Tourism Tasmania, we were able to track with Near over fifty percent uplift in traffic to Tasmania in the
off-season following exposure to ads. So, it's that type of thing which is really a success story for us, because it's
bringing in new verticals into our advertisers to the remit and investment."
- Dan Richardson, Director, Data APAC
www.near.com
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