BCBGMAXAZRIA Presentations & Investor Relations material
BCBGMAXAZRIA Always on the forefront of fashion, BCBGMAXAZRIA is the premier lifestyle brand for the dynamic woman. Fusing creativity, accessibility, desirability and wearability, BCBGMAXAZRIA occupies a unique position in the American fashion marketplace, offering sophisticated, confident designs that take customers from work to the weekend in style. BCBGenerationBCBGeneration bridges the gap between aspiration and imitation. Positioned between fast fashion and contemporary influences, it's a full lifestyle offering for a modern, fashion-forward girl. HERVE LEGER Hervé Léger has been synonymous with glamour and sensuality since its inception in 1985. Re-launched by Max and Lubov Azria in 2007, the Hervé Léger collection maintains the couturier's heritage while evolving for today's woman. The signature bandage dress sculpts the body and accentuates the curves of the female form. Sensuous, exclusive and unforgettable, Hervé Léger embodies empowered femininity, paying tribute to timeless glamour.
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