Airbnb Start Up Pitch Deck

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Airbnb logo
Airbnb

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Consumer

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May 2008

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#1Welcome AirBed&Breakfast Book rooms with locals, rather than hotels. 19 rausch street, ste c, san francisco, ca 94103 www.airbedandbreakfast.com (888) 461 8180 [email protected] 1#2Problem Price is a important concern for customers. booking travel online. Hotels leave you disconnected from the city and its culture. No easy way exists to book a room with a local or become a host. 19 rausch street, ste c, san francisco, ca 94103 www.airbedandbreakfast.com (888) 461 8180 joe@airbed and breakfast.com 2#3Solution A web platform where users can rent out their space to host travelers to: SAVE MONEY when traveling MAKE MONEY when hosting SHARE CULTURE local connection to the city 19 rausch street, ste c, san francisco, ca 94103 www.airbedandbreakfast.com (888) 461 8180 joe@airbed and breakfast.com 3#4Market Validation Couchsufing.com Craigslist.com 660,000 50,000 total users² temporary housing listings per week in the US. 07/09 - 07/16² (1) www.couchsurfing.com (2) www.craigslist.org 19 rausch street, ste c, san francisco, ca 94103 www.airbedandbreakfast.com (888) 461 8180 joe@airbed and breakfast.com 4#5Market Size 2 Billion+ TRIPS BOOKED (WORLDWIDE) Total Available Market source: Travel Industry Association of America & World Tourism Organization 560M BUDGET&ONLINE Serviceable Available Market source: comScore 84M TRIPS W/AB&B Share of Market 15% of Available Market 5 19 rausch street, ste c, san francisco, ca 94103 www.airbedandbreakfast.com (888) 461 8180 joe@airbed and breakfast.com#6Product 900 http://www.airbedandbreakfast.com/ SEARCH BY CITY AirBed&Breakfast Become a host Stay with a local when traveling. You can stay in 109 cities in 17 countries. Where are you going? Check in mm/dd/yyyy Check out mm/dd/www Post a room Rent out extra space by the night to travelers AirBed & Breakfast: Better Than a Cheap Hotel About FAQ Press Terms of Use Bed & Breen Forget hotels. Guests Search Going to the DNC? 08 DNCC August 25-28, Denver, CO Testimonial: "Emily" Q- Google Hi, Joe G My Account Admin Log Out Danmark Kabenhav aquam 800 AirBed & Breakfast: Better Than a Cheap Hotel ◄► CKhttp://www.airbedandbreakfast.com/search?sort_by=0&checkout-08%2F06%2F2008&country-US&location-De AirBed&Breakfast Denver, CO, USA Sorting Options 21-30 out of 295 listings. "Convention!" comfy "Green" "DNC Chic" "Elegant" "Home!" "DNC" "relaxing" Affluent "bedw/bath" Forget hotels. $75 $75 $75 $75 $75 $95 $100 REVIEW LISTINGS $100 $100 $100 Previous 1 2 3 4 5 ... 30 Next About FAQ Press Terms of Use 28000 Check in 08/04/2008 Google DNC Chic - $75 (75) Check out 08/06/2008 Q- Google Hi, Joe G! My Account Admin Log Out Guests (177) Search 800 AirBed & Breakfast: Better Than a Cheap Hotel http://www.airbedandbreakfast.com/airbeds/show/753?sort_by=0&date-2008-08-04&country-US&guest-081 AirBed&Breakfast «Previous Listing Search Results Caitlin M. Forget hotels. Age: 21 School University of Colorado-Denver Work: Apple Inc. Bedtime: Back by midnight (12am) Cleanliness: Mom would be proud Other profiles: BOOK IT! About me: I am 21 and a Denver native. I love to cook and k and drink wine. My friends come over for dinner often and I bake all the time. My apartment is very clean and organized but I'm so busy that I'm not there very much. I am a communication major with political science and art history minors. I also love to paint ? "DNC Chic" Accommodates: Single Person Bed type: Couch Room type: Shared room Breakfast leave something out Smoking: No WIFI: Yes Description: One bedroom with a den apartment in Littleton, Colorado. About 2 minutes away from the light rail which you can ride straight down to the convention. I will be there but I have a really comfy leather couch which could be moved into the den for more privacy. Large bathroom with two vanities, roomy living space, deck and kitchen. I have a kitten so probably not the best for anyone with cat allergies! I work for Apple so you can use my Google Hi, Joe G! My Account Admin Log Out Google Check in 08/04/2008 208 data ©2008 Tele Allas-T W Mineral Dr Littleton, CO 80128 United States $75 per night 19 rausch street, ste c, san francisco, ca 94103 www.airbedandbreakfast.com (888) 461 8180 [email protected] Contact Host Next Listing 10% of proceeds go to Barack Obama W Mineral Ave Save to Favorites View in Google Maps is this a good listing? Yes No Check out 08/06/2008 Book it! 6#7Business Model We take a 10% commission on each transaction. $84M TRIPS W/AB&B Share of Market 15% of Available Market $25 AVG FEE $80/night @ 3 nights source: $70 is avg room price on AB&B $2.1B REVENUE Projected by 2011 19 rausch street, ste c, san francisco, ca 94103 www.airbedandbreakfast.com (888) 461 8180 joe@airbed and breakfast.com 7#8Adoption Strategy EVENTS target events monthly · Octoberfest (6M) . Cebit (700,000) Summerfest (1M) Eurocup (3M+) - Mardi Gras (800,000) with listing widget AirBed&Breakfast "DNC Chic" "Elegant" "Home!" "DNC" $75 $75 $95 $100 "relaxing" see all for "Octoberfest" $100 PARTNERSHIPS cheap / alternative travel GoLoco KAYAK™ GRBITZ 600 ann CRAIGSLIST dual posting feature AirBed&Breakfast Caitlin M denveig Amp & The py [email protected] De 2009-07-27. 10:47AM MOT ? Cogl $75 $75 dorm style, up to 10 ppl w/ kitch/bath avbl aug 22-sept 1 (dnc) (downtown denver, city park) convention $75 per personber night includes coffeebread in the am For et ge Lhaped room prvete, downaire apartment in cheming 1807 bungsiow house. The apartment is unumshed, but does have towels, ciosem hangen, e Owner will provide h Actor up to 10 people. There is a private kitchen with limited a microwave, coffee maker and g may be used in manchen The private bathroom has a large shower but neande ndry te hore and possibly a bicycle des may be aanged thewa3maty outdoor con and 1 block from main/red bus line oty part will be hosting many of the res and acts associated with 32347521.7770670001.30.747208100.0080104Co-and-Colorado-1000 --type-dep-3874986-1048708718008091009982-UTF-39744154 19 rausch street, ste c, san francisco, ca 94103 www.airbedandbreakfast.com (888) 461 8180 [email protected] 8#9Competition the CouchSurfing craigslist OFFLINE TRANSACTION Bedand Breakfast.com rentobi.com short term housing & vacation rentals VRBO Vacation Rentals by owner AFFORDABLE Ĵ EXPENSIVE AirBed&Breakfast Hostels.com Every Hostel, Everywhere! ONLINE TRANSACTION rentahome HOLIDAY RENTALS & CORPORATE ACCOMMODATION GRBITZ hotels.com. 9 19 rausch street, ste c, san francisco, ca 94103 www.airbedandbreakfast.com (888) 461 8180 [email protected]#10Competitive Advantages 1st TO MARKET for transaction-based temporary housing site EASE OF USE search by price, location & check-in/check-out dates HOST INCENTIVE they can make money over couchsurfing.com PROFILES browse host profiles, and book in 3 clicks LIST ONCE hosts post one time with us vs. daily on craigslist 10 DESIGN & BRAND memorable name will launch at historic DNC to gain share of mind 19 rausch street, ste c, san francisco, ca 94103 www.airbedandbreakfast.com (888) 461 8180 joe@airbed and breakfast.com#11Team Joe Gebbia, User Interface & PR Entrepreneur and designer. Holds a patent for his product, CritBuns®. A graduate of the Rhode Island School of Design (RISD), has dual BFA's in graphic design and industrial design. Brian Chesky, Business Development & Brand Founder of Brian Chesky, Inc, industrial design consultant. A graduate of the Rhode Island School of Design (RISD), has a BFA in industrial design. Nathan Blecharcyk, Developer Created Facebook Apps "Your neighbors" (75,000 users) and "Rolodextrous", recently launched "Identified Hits". A graduate of computer science Harvard, Nate has worked at Microsoft, OPNET Technologies, and Batiq. Michael Seibel, Advisor Michael is the CEO and co-founder of www.justin.tv, a San Francisco based venture funded start up that delivers live video to the internet. 19 rausch street, ste c, san francisco, ca 94103 www.airbedandbreakfast.com (888) 461 8180 [email protected] 11#12Press "AirBed & Breakfast is a fun approach to couch surfing." Webware COOL WEB 2.0 APPS FOR EVERYONE www.webware.com "Think of it as Craigslist meets Hotels.com, but a lot less creepy." +JOSH SPEAR www.joshspear.com "A cool alternative to a boring evening in a hotel room." Mashable SOCIAL NETWORKING NEWS www.mashable.com "AirBed's fee-based service could help alleviate concerns about quality of accommodations." springwise.com www.springwise.com 19 rausch street, ste c, san francisco, ca 94103 www.airbedandbreakfast.com (888) 461 8180 joe@airbed and breakfast.com 12#13User Testimonials "AirBed&Breakfast freaking rocks!" Josue F, Washington, DC "A complete success. It is easy to use and it made me money." Emily M, Austin, TX "I found something in my price-range, and that's what really enabled me to come to the conference." Jason R, Atlanta, GA "It's about the ideas, the interactions, the people. You don't get that in a hotel room." Dan A, Ontario, Canada 19 rausch street, ste c, san francisco, ca 94103 www.airbedandbreakfast.com (888) 461 8180 joe@airbed and breakfast.com 13#14Financial We are looking for 12 months financing to reach 80,000 transactions on AirBed&Breakfast. $500K ANGEL ROUND initial investment opportunity 80K TRIPS W/AB&B avg $25 fee $2M REVENUE over 12 months 19 rausch street, ste c, san francisco, ca 94103 www.airbedandbreakfast.com (888) 461 8180 [email protected] 14

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