#101:16 16 devices Front Entry Hubsai Front Entry Living Room AS TW 002 Master Bedom Living Room Master Bedroom ATS W 5081 Living Room Sily's Bedroom Hubs 6 Smart Homes Simplified" Investor Presentation | Mike Ghodoosian, [email protected]#2Hubsai is the easiest to use, most secure, non-cloud home automation platform. We make the convenience and value of smart home ownership simple, affordable, worry-free, and FUN! Hubsai Smart Homes Simplified Confidential and proprietary. O Hubsai, Inc. 2020. All rights reserved. 2#322 The smart home challenge for consumers: zigbe Tawar Lack of smart device interoperability Degree of technical skill required Concerns about privacy and hacking Casefa Wireless OLUTRON Hubsai Smart Homes Simplified N Yale 3 8 Confidential and proprietary. O Hubsai, Inc. 2020. All rights reserved. XXXXXXX \\\\ eero Hub AMCREST | 3#4Creating frustration & poor user experience 1st floor thermostat water leak detectors front door lock Hubsai Smart Homes Simplified video cameras AT&T GoToMeeting ecobee Insight Timer KDFC SCHLAGE 462 Elevate 12:39 AM Home Center Nextdoor Google Home iVisit E H TaskRabbit 51,027 OSRAM LIGHTFY Lightify Schlage Home AmcrestSmart... Garadget craigslist @ 49% O Edge MyHomi Fibaro hue PHILIPS Hue 287 Confidential and proprietary. O Hubsai, Inc. 2020. All rights reserved. 1st floor lights motion sensors 2nd floor lights garage door opener 8 apps to control a basic single-family smart home setup! | 4#5Hubsai is the smart home solution for homeowners wanting a simple, low-tech way to securely automate their home. What we offer DIFM smart home installation and support with top-tier smart devices • An easy-to-use iOS/Android app to control the entire smart home • A non-cloud platform that reduces hacker and privacy risk How customers benefit For a low, affordable monthly subscription, Hubsai eliminates the frustration and confusion typically experienced when the average consumer attempts to create and maintain an end-to-end smart home environment. Hubsai Smart Homes Simplified Confidential and proprietary. O Hubsai, Inc. 2020. All rights reserved. | 5#61999 The past 20 years have seen the introduction of a variety of standards, players and breaches. 2003 2013 Phrase loT coined for on/off switch connected to the Internet. Zigbee Alliance is created to evolve universal open standards. 2002 Home networking becomes mainstream. Hubsai Smart Homes Simplified Z-Wave Alliance is formed by group of home control manufacturers. 2005 2010 Nest is founded to bring WiFi enabled devices to market. AllSeen Alliance is formed by 23 product & software companies. SmartThings launches, raises $1.2M on KickStarter. 2012 Amazon has general release of the Echo & Alexa smart speakers. Flex buys Wink for $15M. Samsung buys SmartThings for $200M. CES 2015 is dominated by the wave of smart device products. Wink launches. Google buys Nest for $3.2B. 2014 2015 Apple announces HomeKit. Thread Group was formed by Nest, Google, Samsung & others. 2017 i.am+ buys Wink from Flex for $59M. 2016 75% of US households have broadband. Open Interconnect Consortium is formed to define loT standards. Google launches Google Home Speaker. Confidential and proprietary. O Hubsai, Inc. 2020. All rights reserved. The Smart Home landscape remains fragmented and unsecure. Lowes shuts down Iris Smart Home. Wink's cloud & support falters. Wyze server leak exposes 2.4M customers. 2020 2019 Today, there is still no clear choice for non-technical homeowners looking for a smart home solution. | 6#7in million US$ 50,000 40,000 30,000 20,000 10,000 0 The US smart home market 2017-2023 Hubsai Smart Homes Simplified Revenue 15,870 2017 19,646 2018 23,577 2019 Total Control and Connectivity Source: Statista (Forecast adjusted for expected impact of COVID-19), May 2020 Energy Management Security 24,972 2020 30,770 2021 Comfort and Lighting Smart Appliances 36,148 2022 41,339 Home Entertainment 2023 Confidential and proprietary. O Hubsai, Inc. 2020. All rights reserved. Revenue 2020 Energy Management Comfort and Lighting Home Entertainment Control and Connectivity Security Smart Appliances Revenue 2023 Energy Management Comfort and Lighting Home Entertainment Control and Connectivity Security Smart Appliances US$2,130.2m US$3,024.1m US$3,004.0m US$5,930.7m US$6,680.8m US$4,201.9m US$3,477.2m US$5,739.6m US$4,585.8m US$8,591.2m US$11,199.0m US$7,745.8m | 17#8Opportunity for Hubsai: The smart home market gap* Full Service/ Security Monitoring Providers Full Service Providers: High installation costs Expensive long-term contracts High pressure sales Low quality support Hubsai Smart Homes Simplified DIFM Hubsai fills a massive gap in a $11.1B market Hubsai's Do It For Me: Low installation costs Term is customer dependent Future-proof platform High quality support DIY Smart Home Vendors Do It Yourself Vendors: No provider installation Platform longevity unknown Product interoperability traps Hit and miss support *The Hubsai solution covers: Control & Connectivity + Comfort & Lighting + Energy Management Confidential and proprietary. O Hubsai, Inc. 2020. All rights reserved. | 8#9Competitors Full Service Players DIY Players Vivint ADT Alarm.com Control4 Nexia Intelligence Vendor Wink SimpliSafe Abode Vera HomeSeer Hubitat Samsung SmartThings Cloud/Non-Cloud Hybrid Smart Home Smart Home Cloud or Non-Cloud? Hubsai Smart Homes Simplified Cloud Cloud Cloud Cloud Cloud Cloud Cloud Cloud Cloud Security or Smart Home Focus? Non-Cloud Non-Cloud Security Security Security Smart Home Smart Home Estimated Revenue $1.2B $5.1B $503M $273M Sub of Ingersoll Rand $50M $15.7 Security $38M Security $766K Smart Home $23M Smart Home $4.5M Smart Home $6M Market Advantages 1.5M customers; 10K employees 27% market share pro-monitored security 5.5M customers; partner to major builders High-end clientbase; audio systems a strength Promoted & installed by Trane certified dealers Samsung name; most highly rated DIY hub Attractive hub & app; broad device integrations Plug & play setup; aggressive marketing Cheapest pro-monitoring service Packaged solutions; paid support programs 1st DIY vendor; fast & secure hubs More modern, cheaper version of HomeSeer Confidential and proprietary. O Hubsai, Inc. 2020. All rights reserved. 9#10Where Hubsai sits today against full-service & DIY players Hubsai Smart Homes Simplified Ability to Execute Challengers S SimpliSafe abode ADT NEXIA Control. HomeSeer Niche Players vivint. SmartHome A ALARM.COM® wink vera an ezlo company Completeness of Vision Confidential and proprietary. O Hubsai, Inc. 2020. All rights reserved. Leaders 080 SmartThings Hubitat Visionaries Hubsai | 10#11Hubsai has the vision. Partnering with distributors or a major ISP introduces the ability to scale. Hubsai Smart Homes Simplified Ability to Execute Challengers S SimpliSafe abode ADT NEXIA Control4 ●HomeSeer Niche Players vivint. SmartHome A ALARM.COM wink vera an ezlo company Completeness of Vision Confidential and proprietary. O Hubsai, Inc. 2020. All rights reserved. Leaders 080 00 Hubsai + Major ISP SmartThings Hubitat Visionaries Hubsai | 11#12The key to success in the Smart Home DIFM market: Convert the holdouts Today, full-service and DIY vendors are succeeding in repeat purchases, but struggle to reach new buyers. The majority of consumers are on the sidelines waiting to be convinced about home automation benefits, affordability, and security. Hubsai Smart Homes Simplified Skews towards young and wealthy Lacking a killer app for the whole home Confidential and proprietary. O Hubsai, Inc. 2020. All rights reserved. Smart Home Problems to Solve Privacy concerns dominated community Tech-heavy male New customer entrants are leery 12#13Auto OTA software & firmware updates High-quality, affordable professional installation Hubsai Smart Homes Simplified How Hubsai converts the Smart Home Holdouts Greater ease-of-use access privacy Complete data and Smooth cross-product interoperability Hubsai Smart Home can win over the holdouts "The key is getting consumers who have never owned one to purchase one. Once they do, they're going to purchase more." -Chris O'Dell, Park Associates With Hubsai, smart home ownership is no longer just for the wealthy 1%ers or tech hobbyists. Confidential and proprietary. O Hubsai, Inc. 2020. All rights reserved. 13#14The solution The Hubsai software platform powers an ecosystem of smart home devices from trusted brands to deliver: Interoperability Hubsai supports Z-Wave, Zigbee, Wifi, and Bluetooth, so regardless of protocol all smart devices installed on the platform are seamlessly controlled by a single app. Ease-of-Use Customers choose from a portfolio of top-tier integrated smart devices. Users never need to download plugins or set up complex rules to support devices. Automatic software and firmware updates keep the Hubsai ecosystem up and running 100% of the time. Privacy Government-grade authentication for secure connections. No third-party access to homeowner data. Runs locally, eliminating cloud latency and hacker risk. Hubsai Smart Homes Simplified Confidential and proprietary. O Hubsai, Inc. 2020. All rights reserved. 11:00- 27 devices Upstairs Hallway Downstairs Hallway Garage Upstairs Hallway Hubsai Mike's Home Master Bedroom Ups way Downstairs Hallway Upstairs Hallway @AME DAMC#15The Hubsai basic package today Hub/ Controller Smart Thermostats K 880 • Small, yet powerful Connects to router Controls all devices Hubsai Smart Homes Simplified 68 ecobee ecobee4 ● Honeywell T6 Pro Z-Wave Smart Locks SCHLAGE 123 4 5 6 789 0 • Schlage Connect Z-Wave ● Yale Assure Z-Wave • August Smart Lock Pro • Candyhouse Sesame Lock UOMAR Smart Lighting www MARE www MAE OURASS • Sylvania Osram Lightify • Philips Hue Confidential and proprietary. O Hubsai, Inc. 2020. All rights reserved. Wifi Cameras AMCREST 1080P ● Amcrest 1080P indoor ● Amcrest 1080P Outdoor Garage Opener Garadget • Garadget Door Controller ● Works with any door type 15#16Unique Hubsai app features al AT&T LTE X My Hubs Hubsai Smart Homes Simplified House Condo Office Settings 4:18 PM Sign Out Hubsai Terms & Privacy 63% + Multi-Hub Multiple smart home locations can be controlled from a single app. AT&T LTE Garage 0 Main Entry HABI 4:43 PM Hubsai Condo Kitchen Office 8 19% L 181 Il Verizon Garage Camera 1 ///// Off Office Hue White Lamp 3 Garage Hue Color Candle 2 12:53 PM Hubsai MCRES Garage What's on your mind? Garage Office Garage Hue Color Candle 1 Office Hue White Lamp 1 Office 000 12% Dashboard Home Map All connected devices are See the status of all devices in a displayed by room in a single view. single view for quick access. Confidential and proprietary. O Hubsai, Inc. 2020. All rights reserved. AT&T LTE Back Home Closed Download on the App Store 4:50 PM Hubsai Condo Open GET IT ON Google Play 78% L 2000-07-01 02.32.13 Garage garage sales BOD Device/Camera Split Screen On a single screen for locks and garage openers, view device status and camera live feed. | 16#173 Hubsai Offerings For Multifamily Hubsai Smart Water Leak Detection Common Area Apt. 1 Apt. 2 Apt. 3 110 HH Apt. 4 Apt. 5 Your complete smart home in a box! 18 Hubsai Apt. 6 Hubsai Smart Home STARTER KIT For Homeowners Hubsai Smart Home Starter Kit a For SMBs / Multi-Location Hubsai Smart Building ARS ttttto BL SA ** HtHubs X- F *£ 3 FOOT JUU H#18Today The 1-year product roadmap Prepping Hubsai for distributor sales, multifamily sales and Al Hubsai Basic Smart Home Plan for Direct Sales Hubsai remote installation • iOS/Android app Smart locks, smart thermostats, indoor cameras, smart lights, garage door opener • Lights grouping & filtering 2020 Q4 Hubsai Plans for Distributor & Installation Automated installs via hole-punching Safety devices added: motion sensor, water leak sensor, CO/Smoke sensor 20021 Q1 Hubsai Plan & Product Improvements User-defined scenes and automations User account admin features • Proprietary Z-Wave protocol software Support of additional smart devices • 2021 Q2 Hubsai Smart Apartment v1 for Multifamily Sales Smart Apartment plan: Smart lights, water leak sensor, smart thermostat, indoor camera, smart plugs Tenant/owner notification capability • Owner dashboard 2021 Q3 Hubsai Al v1 and Smart Apartment v2 First Al release with user recommendations • Second Smart Apartment release with admin & notification improvements • Support of additional smart devices#19Hubsai business model Direct, distributor, and multifamily sales Hubsai Smart Homes Simplified 1,500 1,000 500 0 New Customers by Sales Channel 2020 Q4 2021 Q2 Direct Sales Distributor Sales Multifamily Sales Confidential and proprietary. O Hubsai, Inc. 2020. All rights reserved. 2021 Q1 2021 Q3 19#20200,000 150,000 100,000 50,000 0 Hubsai Smart Homes Simplified Projected Revenue Q4 2020 - Q3 2021 2020 Q4 Basic Home 2021 Q1 Starter Kit 11 2021 Q2 Revenue by Quarter SMB/Multifamily 2021 Q3 Device Sales/Install Fees Confidential and proprietary. O Hubsai, Inc. 2020. All rights reserved. 20#21Hubsai Leadership Hubsai Smart Homes Simplified Mike Ghodoosian Founder & CEO CEO of KEMG, Universal Responses, EVP of Sales at Aluma Tower and Director of Global Accounts at Siemens. Expertise in industrial automation, loT and Al. Nikolas Markou Advisory Board Member Head of AI/ML at Electi Consulting. Previous Principal Engineer at Data Synthesis EU and Yodiwo Greece - 2016 winner of the MIT Startup Greece competition. Alan King Advisory Board Member Founder and President of Alan King and Company, now SitusAMC, a provider of advisory, outsourcing, and technology solutions to the real estate finance industry. Confidential and proprietary. O Hubsai, Inc. 2020. All rights reserved. Dr. Hossein Eslambolchi Advisory Board Member Chairman & CEO of 2020 Venture Partners. Technical Advisor to Facebook 2016-19. Prior CEO at AT&T Bell Labs. Holds 1,200+ patents. Awarded AT&T Fellow. Mojtaba Janatpour Advisory Board Member Managing member of Next Level Architecture. 30-year veteran of multifamily property construction. Prior research scientist at GE and holder of several process patents. Hamid Farzaneh Advisory Board Member CEO and Cofounder of Alea Labs, a Silicon Valley startup developing smart devices for HVAC systems. Previous CEO and Cofounder of Sensoplex, gait technologies leader. 21#22Yatin Engineer, iOS Jindal Vishal Vice President, R&D Engineer, Android SS QA Engineer, Tech Writer Hubsai Smart Homes Simplified Ami Development PM Asa Al Engineer Joey UI Engineer Ryan Automation Engineer Mike Ghodoosian CEO Christine Vice President, Marketing Open Product Marketing Mgr. Open Digital Marketing Mgr. Blue Tones = FTE Staff Green Tones Fractional Staff Open Position Open Vice President Sales Dale West Coast Sales Dir. Open East Coast Sales Dir. Open Channel Manager Confidential and proprietary. O Hubsai, Inc. 2020. All rights reserved. Fernando CFO Kathleen Staff Accountant Max IT Manager Open HR Specialist 22#23Net Capital Fund Raise Allocation $1,070,000 Net Capital Fundraise Hubsai Smart Homes Simplified Sales & Marketing $500,000 R&D/Engineering $250,000 Expansion of Facility $170,000 Staff & Ops $150,000 Confidential and proprietary. O Hubsai, Inc. 2020. All rights reserved. 23#24AT&T LTE Office A19 TW 60 01 Main A19 W 60 01 Kitchen A19 TW 60 02 Unassigned Devices Sengled 12:12 PM Hubsai Office Osram Color Main A19 W 60 02 Kitchen A19 W 60 03 Unassigned Devices Hue color lamp 1 Hubsai Smart Homes Simplified Thank You! Mike Ghodoosian, [email protected] 24