Investor Presentaiton
Growth Strategy
Massive growth avenue in Off-site construction with Alea
Houses represent a significant portion of the potential residential construction market in Brazil, and almost no major player is focused on the segmentno
Houses represent the majority of the potential for residential
construction in Brazil
Alea secures Tenda's exposure to a blue ocean of opportunities
represented by an addressable market of nearly R$250 billion
Brazilians' desire for housing
70%
30%
■Casa
Apartamento
Composition of housing finance
Total PSV potential
$
70%
30%
■Casa
■ Apartamento
Cash Consumption 2020 to
2024(R$ million)
R$248 bi
Potential annual PSV
R$64 bi
R$96 bi
R$88 bi
Families formed per
year (thousand)
Alea
460
220
R$250 bi
R$498 bi
500
1.580
400
400
300
300
250
By 2023 Alea
should total a launch
volume of between 1,500
and 2,000 units a year!
projects
Natural product
Houses
Houses
Houses
Apartments
Total
Monthly income
R$2k - R$4k
R$4k - R$9k
+9k
Platform
Alea
Alea
Alea
Tenda
Base
Premium
Ville
Expectations
Previous
ExpectationsActual
Source: Company
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