Investor Presentaiton
Prospects
S 中国民生银行
CHINA MINSHENG BANK
In the coming three years, the Company will commit to becoming a benchmark bank with distinctive
features, increased value and continuous innovation. It will also strategically position itself as a bank
for NSOES, a fintech-based bank and a bank with comprehensive services
A bank for NSOES
A fintech-based bank
A bank with comprehensive services
Focus on large- and medium-size high-quality
NSOEs, enterprises along the upstream and
downstream of the supply chain of core enterprises
and small and micro enterprises
Serve as a financial butler of NSOES and their senior
management with integrated, customised and
comprehensive financial services and strive to
become the host bank and preferred bank of NSOEs
Vigorously develop direct
banking, online small business
loans and credit card online
customer acquisition to enhance
fintech capabilities
Enhance its scientific and
technological strength to
promote technology-empowered
businesses and build an Internet
banking business with the best
customer experience in China
Expedite its business layout diversification and
establish cross-selling and business coordination
mechanisms under its "One Minsheng" strategy
Provide its customers with comprehensive financial
services with the integration of commercial,
investment and transaction banking and the
combination of capital, intelligence and commerce
Prioritise its customers and provide integrated and
comprehensive services through the cooperation of front,
middle and back offices
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"3+3+5" strategy deployment
Strengthen three primary businesses, namely direct banking, small business finance and investment banking
Consolidate three leading businesses, namely credit card, supply chain finance and asset management
Enhance five major business segments, namely corporate finance, retail finance, financial markets, Internet finance
and comprehensive operation
Transform into a benchmark bank of the industry principally engaging in digitalised, light-capital and comprehensive
business in addition to the traditional business
Make greater reform and innovation efforts, revitalise the structure by innovative mechanisms and systems of major
management aspects, and establish a customer-oriented operation and management system and extensively enhance
professional management to facilitate and support the implementation of business development strategies
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