Wix Results Presentation Deck

Long Term Subscriptions % of New Subscriptions 74% 73% 26% 27% 75% 77% Wix.com 25% 23% Note: Data as of December 31, 2016 79% 21% 77% 75% 23% 25% 65% 35% 70% 30% Q4'14 Q1'15 Q2'15 Q3'15 Q4'15 Q1'16 Q2'16 Q3'16 Q4'16 -1 Year or Longer -Monthly ● Lower Promotional Activity of Annual Duration Packages User Funnel Optimization Generated Incremental Monthly Subscriptions % of Total Subscriptions 17% 83% 1 Year or Longer Monthly 10

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