Investor Presentaiton
EXPLAINING
THE SECTOR
REAL INFORMATION
AGAINST FAKE NEWS!
FAKE
NEWS
Those who work in the sector always come across comments,
including fake news, challenging the quality of poultry and pork
products in Brazil.
Therefore, ABPA has prepared a set of questions and answers
about myths and truths involving our sector.
Use it freely!
3. DO CHICKEN MEAT, PORK, AND
EGGS EXPORTED BY BRAZIL CAUSE
DEFORESTATION IN THE AMAZON?
The production of poultry and pork products in Brazil is
mainly carried out in the South, Southeast, and Central-
West regions. Consequently, Brazilian poultry and pork
proteins are exported from these regions, which are
outside the Amazon biome.
All ABPA members' facilities are located outside the
Amazon biome, and they also maintain permanent
programs for the preservation of affluents and
environmental management, in addition to a whole set
of measures under sustainability programs.
1. DOES PORK HAVE A HIGH CONTENT OF FAT?
As with any meat, the fat content depends on the cut, and pork with a high
fat content belongs to the past! The average percentage of fat content in pig
carcasses was reduced from 54% in the 1980s to 22% today.
Moreover, 70% of the animal's fat is found outside the meat, that is, below the
skin (bacon). Only 28% of the fat is between the muscles, and 2% inside the
muscles, which gives flavor and tenderness to the meat.
2. CAN PORK MEAT TRANSMIT DISEASES?
The belief that consuming pork meat may lead to health problems emerged at
a time when pigs were raised freely, without health control measures. However,
the current industrial farms rely on proper management and inspection
systems, supplying completely safe pork meat.
4. ARE GROWTH HORMONES
USED IN BROILERS?
This is one of the biggest myths in poultry farming.
The use of hormones in production is banned by law,
and chicken naturally grow very fast, on average in a
period of 42 days, which is not enough time for growth
hormones to act.
Currently, with genetic breeding, balanced nutrition, and
a controlled environment, it is possible to enable animals
to develop quickly, unlike from the past, when it took
months.
30 Brazilian Association of Animal Protein - ABPAView entire presentation