Investor Presentaiton
BRIFETY
DILVE
10-DIRETA
0405
CHU-8578
WORD FROM THE BOARD CHAIR
The
year 2018 might best be remembered for the
many changing paradigms, numerous conflicts
and intensive polarization. With another year of
government under Donald Trump in the United
States and the reelection of Vladimir Putin in
Russia, we have witnessed a rise in populism
throughout several regions, including Europe, Asia
and Latin America. This has been coupled with the
return of a discourse that counterposes the concepts
of development and a low carbon economy.
In the meantime, organized civil society continues
to face difficulties in engaging and creating dialogue
with the population. A quick comparison using
data from Google search trends shows that news
on the royal wedding between Prince Harry and
Meghan Markle generated double the interest
compared to all the climate coverage in 2018.
Thus, entertainment continues to speak louder
than science, and the public debate on climate
change remains lackluster considering the urgency
and relevance of transformation required. It also
suggests that the subject and the civil society
organizations engaged in the Climate issue continue
conversing in the converts' echo chamber alone.
In Brazil, 2018 was the year of a "crisis climate"
and at the same time a "climate in crisis". A "crisis
climate" because the economic crisis, added to
intensive political polarization, led the country to
think of little else. The result is that the world's
interest in Brazil has dropped drastically. Not even
the FIFA World Cup was able to raise interest in
Brazil. To compare, the Google search trends tool
again shows that, around the world, people looking
up news on Brazil fell to volumes five times lower
when compared to 2009, when the optimism
surrounding the country was at its peak, and when
the magazine The Economist said our economy
was taking off. Since then, Brazil has fallen from
being the 7th largest global economy to 9th.
Political polarization also defined the
environmental agenda, with the electoral process
catching society off guard and revealing that a
large percentage of voters mistrust environmental
policies, giving way to a growing perception of
conflict between the environment and development.
The result was that the climate crisis disappeared
from public debate in the nation - even with
the continued high rate of deforestation and the
droughts and floods afflicting the population.
Implementation of a Brazilian climate agenda,
which was already somewhat uninspired, practically
disappeared between the cracks. The difficulty
to dialogue within a polarized society and the
silence of the private sector, more concerned with
economic problems, created the perfect storm
with a major impact on environmental issues.
Both the global and national contexts forced civil
society organizations to review their language
and actions in order to reignite dialogue with a
more conservative audience. In the case of WRI
Brasil, this change revealed an opportunity.
WRI Brasil has what it takes to position itself
and create dialog with multiple actors, as its
action is based on deep and careful analysis of
the state-of-the-art in science and data. It is
not an activist organization and shrewdly fills
a technical and research gap, forming credible
ties with both the public and private sectors.
The work undertaken by WRI Brasil throughout
2018 shows that, even within the grip of the
perfect storm, it is possible to push forward, as
was the case in urban issues, producing quality
work to improve mobility, safety, and quality of
life in major cities. Other agendas, like Climate
and Forests, were forced onto the defensive. Even
so, by working with coalitions, the organization
was able to make positive impacts, like WRI
Brasil's contribution to a long-term vision for
forests and agriculture, showcasing options for
a new forestry and agroforestry economy.
Looking to the future, WRI Brasil sees itself in
a position to initiate dialogue with a new Brazil,
rising up from the crisis and polarization, breathing
fresh life into the environmental and climate
debate with an agenda focused on a low carbon
economy and sustainable development. The
organization needs to adapt its language and learn
to deal with new representatives, who may be more
conservative, but who nevertheless believe in better
cities, a strong forestry economy and a controlled
climate. It's time to get to work to ensure Brazil
remains in the Paris Agreement, expanding its
ambitions, and betting on a low-carbon economy,
which will surely provide Brazil with a competitive
edge and lead the nation towards sustainable
and inclusive growth. Public policies backed by
science will remain a comparative advantage
for WRI Brasil within the national scenario.
Marcelo Furtado
Board Chair
WRI Brasil
6
WRIbrasil.org.br
WRI BRASIL 2018 ANNUAL REPORT
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