Nexters Investor Presentation Deck slide image

Nexters Investor Presentation Deck

Key Operating Highlights '000 users Monthly paying users (¹) 15 284 Q4 2020 284 FY 2020 +28% +27% 363 Q4 2021 362 FY 2021 $/month Average bookings per paying user (2) 137 Q4 2020 126 FY 2020 -9% -3% 125 Q4 2021 123 FY 2021 $m Bookings 3% 120 Q4 2020 3% 445 FY 2020 share of advertising +20% share of advertising +26% 5% 144 Q4 2021 5% 562 FY 2021 Source: Company information The Company defines Monthly Paying Users, or MPUS, as the number of individuals who made a purchase of a virtual item at least once on a particular platform in the 30-day period ending with the measurement date; Quarterly MPU is the average of MPUS for each month for the respective quarter (1) (2) The Company defines Average Bookings Per Paying User, or ABPPU, as its total Bookings attributable to in-game purchases in a given period, divided by the number of months in that period, divided by the average number of MPUS during the period nexters Substantial investments in marketing led to significant increase in MPU Due to large inflow of new payers, ABPPU decreased on 9% in Q4 2021, but remained broadly stable in FY 2021 The share of advertising as % of total bookings increased by 2.4 p.p. in Q4 2021 and by 1.5p.p. in FY 2021 thanks to extensive work of our team in that direction All above resulted in bookings $144m in Q4 2021 with 20% YOY growth and $562m in FY 2021 with 26% YoY growth
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