Yellow Corporation Investor Conference Presentation Deck
YRCF - Strategic Direction
The last several years of activities have largely been focused on
The integration of Yellow and Roadway into YRCF in March 2009
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Dramatic capacity and cost reductions to right-size the company (facilities, equipment and employees)
Financial restructuring efforts, including communication challenges with our customers
One result of these activities was that our service quality had been damaged and was in need of
improvement
Re-branded YRC to YRC Freight to give the company a sense of direction and identity
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The Path Forward:
▪ Under new leadership, focus shifted dramatically toward improving the customer experience, with the
objective of achieving increased shipment levels, improved business mix and operational efficiency
▪ This will happen in stages
Improve service quality and win the hearts and minds of our employees
Introduce a new employee mantra and service promise, while maintaining steady costs
Productivity improves as we are "in cycle" operationally (fluid and efficient)
Costs associated with service failures decline
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Volume picks up, customer churn slows down
Yield and business mix improve
▪ The new employee mantra is simple
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YRC Worldwide
Pick it up on time.
Deliver it on time.
Don't bust it.
Consistently!
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