Investor Presentaiton slide image

Investor Presentaiton

RARE: GROUP - VIVID / ISLE OF MAN - UK MARKET Phase 2: South East, London and West Midlands index higher than other locations South East Index Lack of outdoor activities 32% 139 Lack of 'package deals' via a travel agent/online agent 29% 138 In common with London Lack of offering for families 29% 138 Poor past experience 25% 156 London Index Reading negative online reviews 34% 131 Lack of 'package deals' via a travel agent/online agent 28% 133 In common with South East Poor past experience 23% 144 Familiarity 20% 133 West Midlands Availability of accommodation Variety of accommodation options Familiarity Index 47% 124 40% 154 21% 140 Of all the regions analysed South East, London and West Midlands show higher indexes across all the categories. The tables show the three highest indexes per region. Source: Rare Consulting. UK Adults 18+ planning to go on holiday in the British Isles in 2021. Data Collected 9th - 17th September 2020 (N=1,021). Q25- When thinking about 2021 holidays and short breaks would prevent you from booking a trip to the Isle of Man? Base: full sample (N=1,021). * Index vs. total population. Green / Red numbers represent scores that are higher / lower than the rest of the sample (95% level, 2-tailed) 99 and below in red, 100 in grey, 100+ in green. ww VIVID Rare: [consulting]
View entire presentation