Investor Presentaiton
|||
==
Social
management
Clients
Clients
Viveo's client portfolio is composed especially of private and public
hospitals, clinics, pharmacies, supermarkets, wholesalers, distributors,
and laboratories in Brazil. In addition to this group of customers, certain
product categories reach the final consumer, such as items marketed
by pharmacies. Overseas, most customers are made up of distributors.
Thus, considering the diversity of the portfolio in each business seg-
ment, the company develops relationship practices adapted to the
different customer profiles, focusing on agility, responsibility, and in-
novation.
The market segments served by Viveo have two distribution and mar-
keting channels:
The company serves private and public institutional clients
through the physical distribution of medical-hospital and surgi-
cal materials, medicines, laboratory products, first-aid products,
consumer products (treatment, hygiene, and well-being) and
vaccines; as well as
its E-Commerce channels for the distribution and commercial-
ization of laboratory products.
About 99% of Viveo's revenue comes from sales made in Brazil. Abroad,
the commercial portfolio is distributed among 19 countries located in
Africa, America, and Europe.
-
The satisfaction survey conducted by the company with customers re-
Ivealed the NPS index metric of perception of the customer jour-
ney of 80% 16, in relation to the previous two quarters. The company
also provides customer service (SAC), responsible for receiving and han-
dling questions, complaints, and compliments. 9,668 interactions were
received in 2021, higher than in 2020, which reached 7.731. Of the total
number of registered contacts, 67% referred to an error in sales and 10%
regarding questions about distributed products.
Results Satisfaction Survey - 2021
NPS 80 = Area of Excellence
Promoters
83%
Neutral
13%
Detractors
3%
viveo
75
Sustainability Report 2021
16 A survey was conducted with clients between January 3 and February 4, 2022
referring to the service received in the previous year.View entire presentation