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Investor Presentaiton

RARE: GROUP - VIVID / ISLE OF MAN - UK MARKET Research questions addressed in this analysis Overall awareness of the Isle of Man - have heard of vs have visited. Top competitors. Top short break types for 2021/2022 Average review and planning time and average booking travel time. Top sources of media for gathering information. Top holiday experiences people want and holiday experience types vs who they travel with. Anything significant in terms of accommodation types short break vs 7-night vs longer holiday - what is wanted depending on who they travel with. What is important when choosing a destination and desire to travel to the Isle of Man. Top barriers to an IOM holiday. ww VIVID Rare: [consulting]
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