Wix Results Presentation Deck

Ongoing Cohort Conversions % of Gross New Subscriptions by Prior and Current User Cohorts 64% 36% Q4'14 60% Wix.com 40% Q1'15 Note: Data as of December 31, 2016 62% 38% Q2'15 58% 42% Q3'15 -Prior user cohorts 63% 37% 60% Q4'15 40% Q1'16 Current user cohort 62% 38% Q2'16 60% 40% Q3'16 63% 37% Q4'16 11

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