South Carolina Department of Parks, Recreation & Tourism Agency Overview

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South Carolina Department of Parks, Recreation & Tourism

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South Carolina Department of Parks, Recreation & Tourism

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May 8, 2018

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#1SOUTH CAROLINA DEPARTMENT OF PARKS, RECREATION & TOURISM AGENCY OVERVIEW House Legislative Oversight Committee Executive Subcommittee Meeting May 8, 2018#2SCPRT GENERAL HISTORY - HIGHLIGHTS 1934 - SC Forestry Commission charged with developing a State Parks System 1936 - Myrtle Beach State Park became the first State Park open to the public 1963 - SC Attorney General ordered all SC State Parks closed in response to 1961 Desegregation Federal Order 1965 - Land and Water Conservation Fund (Federal Grant Program) established 1966 - All SC State Parks reopened 1968 - Welcome Center at Little River on Highway 17 became first State Welcome Center opened 1967 - SCPRT established; governed by PRT Commission 1987 – Parks and Recreation Development Fund (State Grant Program) established 1989 - Hurricane Hugo resulted in $4.5 million in damages at SC State Parks 1991 - Recreational Trails Program (Federal Grant Program) established 1993 - SCPRT became a Cabinet Agency 1994 - Film Office transferred to SCPRT, expanded to include Film, Entertainment and Sports Development 1999 - Film Office transferred to SC Department of Commerce 2003 - Agency restructured due to budget reductions 2006 - Destination Specific Marketing Fund (State Grant Program) established 2008 Film Office transferred to SCPRT - 2009 - Agency restructured due to budget reductions 2014 - SCPRT signed MOU with SCDOT; assumed full operational control of all SC Welcome Centers 2016 - Hurricane Matthew resulted in $8.7 million in damages at SC State Parks 2017 - SCPRT purchases St. Phillips Island South Carolina Just right.#3SCPRT HISTORY – AGENCY DIRECTORS 1967 - 1973: Robert Hickman 1973 - 1991: Fred Brinkman 1992 – 1993: John W. "Bill" Lawrence - 1993 - 1997: Grace (McKown) Young 1997 - 2000: William "Buddy" Jennings 2000 - 2003: John Durst 2003 - 2011: Chad Prosser 2011 – Present: Duane Parrish - South Carolina Just right.#4SCPRT LEGAL DIRECTIVES South Carolina Code of Laws Section 51-1-60 To promote, publicize and advertise South Carolina's travel destinations To promote and develop South Carolina State Parks System To help communities plan and develop recreational opportunities for local residents To ensure the continuity of South Carolina's cultural and natural resources for current and future generations Section 51-1-310 To encourage economic diversity throughout the state through tourism development Section 51-23-30 To administer a non-competitive grant program (i.e., PARD) for the development of local parks and recreation areas Section 1-30-80 To recruit motion picture projects that positively impact South Carolina's citizens, destinations and economy South Carolina Just right.#5SCPRT - STATE PARKS MAP NORTH CAROLINA S Lake 13 Joodsvee DEVILS FORK 46 CAESARS HEAD 24 TABLE ROCK STATE PARK STATE PARK JONES GAP SPARTANBURG STATE PARK take 26 We 2 36 OCONEE STATE FARK STATE PARK 37 25 KEOWEE TOXAWAY STATE PARK GREENVILLE OCONEE STATION STATE HISTORIC SITE KINGS MOUNTAIN STATE PARK ANDREW JACKSON 26 12 38 CROFT STATE PARK 42 STATE PARK 31 PARIS MOUNTAIN STATE PAR ROSE HILL PLANTATION LANDSFORD CANAL STATE PARK STATE HISTORIC SITE 28 385 34 LAKE HARTWELL 43 30 STATE PARK BADLERS CREEK MUSGROVE MILL STATE HISTORIC 9 STATE PARK CHESTER STATE PARK LAKE WATEREE Waterce STATE PARK Lake 17 Greenwood 26 GEORG GOODALE STATE PARK 6 CALHOUN FALLS STATE PARK 21 45 14 27 SESQUICENTENNIAL 20 DREHER ISLAND STATE PARK LAKE GREENWOOD STATE PARK STATE PARK HICKORY RESORTATE 3 L Mamay *COLUMBIA Stram HAKER CREEK STATE PARK, Thurmand 19 Loke HAMILTON BRANCH STATE PARK 20 AIKEN STATE PAR 26 44 SANTEE EXPLORE THE 47 SOUTH CAROLINA STATE PARKS COME OUT T PLAY 40 REDCLIFFE PLANTATION STATE HISTORIC SITE Sonnah At 41 RIVERS BRIDGE STATE HISTORIC SITE 29 LAKE WARREN. STATE PARK TATE PARK STATE 39 8 CHERAW 18 STATE PARK H. COOPER BLACK JR DECRENAL & AREA 32 33 LEE STATE PARK FLORENCE LITTLE PEE OCE STATE PARK POINSETT STATE PARK Lake Marion 47 WOODS BAY STATE PARK 20 35 HYRTLE BEACH STATE PARK MYRILE BEACH 23 Long Bay HUNTINGTON BEACH STATE PARK 10 COLLETON Lake Moultrie HAMPTON PLANTATION STATE HISTORIC SITE STATE PARK 16 GIVHANS FERRY STATE PARK 11 COLONIAL DORCHESTER STATE HISTORIC SITE CHARLESTON CHARLES TOWNE LANDING 15 STATE HISTORIC SITE TO MAKE A RESERVATION, PLEASE VISIT South CarolinaParks.com Or call toll-free 866.345.PARK (7275) 22 EDISTO BEACH STATE PARK St Helena Sound HUNTING ISLAND STATE PARK Fort Royal Sound HILTON HEAD ISLAND W ATLANTIC N S E South Carolina Just right.#6SCPRT - WELCOME CENTERS MAP Landrum Welcome Center Blacksburg Welcome Center 1-26 East 1-85 South Fort Mill Welcome Center 1-77 South 26 385 85 29 Fair Play Welcome Center 1-85 North North Augusta Welcome Center 1-20 East 85 29 20 26 Hardeeville Welcome Center I-95 North 77 20 95 Dillon Welcome Center I-95 South 501 Little River Welcome Center Santee Welcome Center I-95 South US Hwy 17 South 301 95 26 17 South Carolina Just right.#7SCPRT MISSION & VISION Mission Growing South Carolina's economy by fostering sustainable tourism economic development and effectively marketing our state to increase visitation and improve the quality of life for all South Carolinians. Vision Grow the state. (the economy, jobs, the product base, etc.) Enhance the authentic experiences. (Remain true to what makes South Carolina special.) Sustain the resources. (Protect and preserve.) Lead the way. South Carolina Just right.#8SCPRT MISSION & VISION HEADS IN BEDS, FEET ON FAIRWAYS AND PEOPLE IN PARKS. A South Carolina Just right.#9SCPRT REVENUE & CARRYFORWARD FY 15/16 Carryforward FY 16/17 Revenue Generated/Received FY 16/17 Carryforward Total (All Revenue Sources) $47,606,858 $166,725,138 $75,175,306 FY 17/18 Projected Revenue Generated/Received * $172,479,423 FY 17/18 Projected Carryforward $31,804,252 *Includes Previous Carryforward South Carolina Just right.#10SCPRT REVENUE & CARRYFORWARD Fund State General State General Fund Recurring (SCPRT) State General State General Recurring (DSM & SCATR) Fund Non-recurring (SCPRT) Fund Non-recurring (Indirect) Capital Reserve Fund Indirect Cost Capital & General Fund Projects - Capital Projects - Capital Projects - State Appropriated Capital Reserve Fund Other Fund FY 15/16 Carryforward $5,052,651 $0 $300,000 $550,000 $0 $0 $114,306 $3,347,787 $6,507,117 FY 16/17 Revenue Generated/Received* $32,116,151 $16,475,000 $37,900,000 $11,850,000 $6,645,000 $49 $2,300,000 $100,000 $1,637,362 FY 16/17 Carryforward $6,493,865 $0 $21,894,749 $1,775,000 $639,241 $0 $2,364,447 $2,837,854 $5,848,143 FY 17/18 Projected Revenue $33,175,565 $16,475,000 $29,132,955 $1,775,000 $939,241 $0 $15,203,481 $6,737,854 $12,221,819 Generated/Received * FY 17/18 Projected Carryforward $1,516,990 $0 $4,548,003 $0 $0 60 $0 $12,999,792 $4,156,682 $4,976,869 *Includes Previous Carryforward South Carolina Just right.#11SCPRT REVENUE & CARRYFORWARD Recreation Federal State Parks Special Special Land Trust Capital Awards - Construction Operating Revenue Projects Deposits - Welcome Centers Deposits - Lace House Admissions Tax State Parks Gift Card Program Vacation Guide Grants from State Agencies FY 15/16 Carryforward $0 $0 $7,599,207 $132,381 $0 $0 $115,415 $586,338 $79 FY 16/17 Revenue $0 $19,306 $28,353,951 $3,390,277 $167,669 $20,777 $0 $1,308,814 $18,945 Generated/Received* FY 16/17 Carryforward $8,376 $0 $7,395,876 $89,252 $38,510 $20,777 $110,796 $1,045,150 $0 FY 17/18 Projected $8,376 $0 $27,458,121 $3,659,045 $0 $45,000 $0 $1,831,000 $0 Revenue Generated/Received * FY 17/18 Projected $5,000 $0 $498,007 $345,485 -$22,000 $45,000 $0 $383,126 $0 Carryforward *Includes Previous Carryforward South Carolina Just right.#12SCPRT REVENUE & CARRYFORWARD FY 15/16 Carryforward Inventory Revolving Fund Litter Control (Palmetto Pride) Motion Picture Incentive Act Motion Picture Motion Picture First in Golf Sale of Assets State Parks Marketing Service Sports Development Office Recovery Audits $104,858 $0 $7,296,159 $1,191,023 $0 $2,829 $135 $54,381 $0 FY 16/17 Revenue* $52,404 $2,528,833 $17,283,355 $0 $0 $35,880 $46,575 $13,562 $1,990 FY 16/17 Carryforward $114,865 $0 $9,312,729 $2,388,202 90 $0 $3,080 $81 $67,943 $0 FY 17/18 Projected $0 $0** $16,199,932 40 $0 $0 $75,000 $45,000 $50,000 60 $0 Revenue Generated/Received * FY 17/18 Projected Carryforward $0 $0 $26,434 $0 $0 $35,000 $5,000 $0 $0 *Includes Previous Carryforward ** Palmetto Pride is an unbudgeted account. Revenue for this account is a percentage of litter-related court fees/fines and is provided through SCPRT on a monthly basis. South Carolina Just right.#13SCPRT REVENUE & CARRYFORWARD SCPRT Development Fund Recreation Land Trust Gifts & Endowments War Between the States Heritage Preserve Welcome Federal Center - Restricted - Awards FY 15/16 Carryforward $3,561,312 $2,824,699 $754,753 $163,646 $7,406,384 -$58,603 FY 16/17 Revenue $2,561,537 $38,845 $163,659 $7,618 $105,360 $1,582,268 Generated/Received* FY 16/17 Carryforward $5,577,117 $2,853,544 $764,115 $171,264 $3,361,531 -$1,201 FY 17/18 Projected $1,852,000 $0 $0 $0 $700,000 $3,199,020 Revenue Generated/Received * FY 17/18 Projected Carryforward $1,698,000 $0 $0 60 $0 $425,000 $161,864 *Includes Previous Carryforward South Carolina Just right.#14SCPRT GOVERNING BODY Governor Agency Director (Appointed/ Confirmed by Senate) Chief of Staff (At Will) South Carolina Just right.#15SCPRT ORGANIZATIONAL CHART Agency Director Duane Parrish Executive Assistant Victoria Lewis Executive Office General Counsel Emily Johnson Legislative Liaison Toni Nance Human Resources Director Chief of Staff Amy Duffy Economic Development Manager III Tom Clark Film Project Manager Dan Rogers Film Commission Jon Fisher Research Director Dudley Jackson Research Finance Director Yvette Sistare Administrative Services Technology Services Director David Elwart Director of Corporate Communications Dawn Dawson House Communications Marketing Director Beverly Shelley Tourism Sales & Marketing, including Welcome Centers Customer Service Recreation, Grants & Policy Recreation, Grants and Policy Director Justin Hancock State Parks Director Phil Gaines State Parks Service & Welcome Center Facilities Management South Carolina Just right.#16SCPRT ORGANIZATIONAL UNITS Organizational Unit Executive Office Administrative Services Office of Recreation, Grants, and Policy Tourism Sales & Marketing Welcome Centers - Facilities maintenance State Park Service Communications Research Film Commission Purpose of Organizational Unit The Executive Office include the Director's Office and Human Resources. Administrative Services includes Finance and Technology Services. Administers eight tourism or recreation grant programs: LWCF, PARD, RTP, Beach Renourishment, Destination Specific, Emerging Destinations, Sports Tourism Advertising & Recruitment, and Undiscovered SC. Assists in the development of Agency policy. This service area is responsible for implementing agency policy and programs related to the development of South Carolina's domestic and international tourism marketing, sales and grant programs. Group tour operators and consumers can find details about attractions, accommodations and restaurants, plus contact information for South Carolina's tourism regions. Facilities maintenance for the state's nine Welcome Centers. Note: Welcome Center customer service is under the Tourism Sales and Marketing organizational unit. The Park Service manages and protects more than 80,000 acres of South Carolina's natural and cultural resources, which includes 47 operational parks and eight historic properties. This area is responsible for communications between the agency, news media and key stakeholders and partners statewide. The Research program tracks economic and other performance measures for both the state's tourism industry and other programs within SCPRT. This program's purpose is to recruit film and television projects and support the development of the state's film industry through grant programs and educational workshops. South Carolina Just right.#17SCPRT HUMAN RESOURCES FTES Temporary Employees Organizational Units FY16 FY17 FY18 FY 16 FY17 FY18 Executive Office 9 9 9 6 6 5 Administrative Services 21 21 18 4 5 8 Office of Recreation, Grants and Policy 0 0 3 0 0 1 Tourism, Sales & Marketing 49 53 53 3 1 1 Welcome Centers - Facilities Maintenance 0 14 14 23 25 26 State Park Service 290 294 297 262 265 303 Communications 2 2 1 1 1 1 Research Film Commission TOTALS 2 2 2 1 1 1 3 3 3 2 1 1 376 398 400 302 305 347 South Carolina Just right.#18SCPRT ACHIEVEMENTS 2017 marked the 5th consecutive year of record tourism growth in SC (Statewide Hotel Occupancy increased 14% and RevPAR increased 41% from 2012-2017) • Increased State Parks operational self-sufficiency from 83% in FY 11 to 96% in FY 16 • Completed construction of new Welcome Center facilities at Hardeeville and Fort Mill • • . • • Influenced over 600,000 trips to South Carolina's rural/developing destinations through Undiscovered SC marketing Secured RBC title sponsorship for the Heritage Golf Tournament and Volvo title sponsorship for the Family Circle Cup Provided effective tourism revenue recovery assistance through redirected marketing efforts (Georgetown Fire, 2015 Flood, Hurricane Matthew) Successfully recruited 32 (12 qualified) television series seasons, 21 feature films (6 qualified), and 6 qualified television pilots since 2011. In conjunction with the Governor's Office and South Carolina Department of Agriculture, launched SC Chef Ambassador program to elevate SC's culinary profile Provided beach renourishment funding assistance to the Town of Edisto Beach, Edisto Beach State Park, Surfside/Garden City, and Folly Beach • Worked with SCDOR to secure state tax collection agreement from AirBnB South Carolina Just right.

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