#1Teads The Global Media Platform IPO Roadshow July 2021#2Disclaimer Important Information About This Presentation Teads B.V. ("Teads," "we," "us," or the "Company") has filed a registration statement (including a preliminary prospectus) on Form F-1 (File No. 333-257715) with the SEC for the offering to which this presentation relates. The registration statement has not yet become effective. The Company's class A common shares may not be sold, nor may offers to buy be accepted, prior to the time the registration statement becomes effective. Before you invest, you should read the preliminary prospectus in that registration statement and other documents we have filed with the SEC for more complete information about us and this offering. You may get these documents for free by visiting the SEC website at http://www.sec.gov. Alternatively, copies of the prospectus may be obtained from Morgan Stanley & Co. LLC, Attention: Prospectus Department, 180 Varick Street, 2nd Floor New York, New York 10014 or by emailing [email protected]; and Goldman Sachs & Co. LLC, Attn: Prospectus Department, 200 West Street, New York, New York 10282, telephone: 1-866-471-2526, facsimile: 212-902-9316 or by emailing [email protected]. This presentation shall not constitute an offer to sell or the solicitation of an offer to buy any securities, nor shall there be any sale of these securities in any state or jurisdiction in which such offer, solicitation or sale would be unlawful prior to registration or qualification under the securities laws of any such state or jurisdiction. 2 Market Data We include statements and information in this presentation concerning our industry ranking and the markets in which we operate, including our general expectations and market opportunity, which are based on information from the Company's internal estimates and research, independent industry organizations and other third-party sources (including a third-party market study, industry publications, surveys and forecasts). While Teads believes these Company internal and third-party sources to be reliable as of the date of this presentation, we have not independently verified any third-party information and such information is inherently imprecise. The Company's estimates are derived from independent industry analysts and publications, as well as our own internal estimates and research, and are based on such data and the Company's knowledge of its industry, which the Company believes to be reasonable. In addition, projections, assumptions and estimates of the future performance of the industry in which we operate and our future performance are necessarily subject to a high degree of uncertainty and risk due to a variety of risks. These and other factors could cause results to differ materially from those expressed in the estimates made by the independent parties and by us. Cautionary Note Regarding Forward-Looking Statements This presentation and the accompanying oral presentation include express and implied "forward-looking statements." In some cases, you can identify forward-looking statements by terms such as "outlook," "believes," "expects," "potential," "continues," "may," "will," "should," "could," "seeks." "approximately," "predicts," "intends," "plans," "estimates," "anticipates," "target," "projects," "contemplates" or the negative of these terms, and similar expressions intended to identify forward-looking statements. However, not all forward-looking statements contain these identifying words. These statements may relate to our market size and growth strategy, our estimated and projected costs, margins, revenue, expenditures and growth rates, our future results of operations or financial condition, our plans and objectives for future operations, growth, initiatives, or strategies. By their nature, these statements are subject to numerous uncertainties and risks, including factors beyond our control, that could cause actual results, performance or achievement to differ materially and adversely from those anticipated or implied in the statements. c It is not possible for us to predict all risks, nor can we assess the impact of all factors on our business or the extent to which any factor, or combination of factors, may cause actual results or outcomes to differ materially from those contained in any forward-looking statements we may make. You should not rely upon forward-looking statements as predictions of future events. Although our management believes that the expectations reflected in our statements are reasonable, we cannot guarantee that the future results, levels of activity, performance or events and circumstances described in the forward-looking statements will be achieved or occur. Moreover, neither we, nor any other person, assumes responsibility for the accuracy and completeness of these statements. Recipients are cautioned not to place undue reliance on these forward-looking statements, which speak only as of the date such statements are made and should not be construed as statements of fact. Except to the extent required by federal securities laws, we undertake no obligation to update any information or any forward-looking statements as a result of new information, subsequent events, or any other circumstances after the date hereof, or to reflect the occurrence of unanticipated events. Non-GAAP Financial Measures This presentation includes certain non-GAAP financial measures, including adjusted EBITDA, adjusted EBITDA margin, and unlevered free cash flow conversion. These non-GAAP financial measures are not measures of financial performance in accordance with GAAP and may exclude items that are significant in understanding and assessing our financial results. Therefore, these measures should not be considered in isolation or as an alternative or superior to GAAP measures. You should be aware that our presentation of these measures may not be comparable to similarly-titled measures used by other companies. Please see the reconciliations included in this presentation. Teads#3Issuer Offering Size Over-Allotment Filing Range Expected Pricing Exchange / Ticker Use of Proceeds Lock-Up Bookrunners IPO Offering Summary . Teads B.V. (to be converted into a public company and renamed Teads N.V.) . 38,500,000 Shares (100% secondary) - 15% . $18.00 to $21.00 per Share • Week of July 26, 2021 • NASDAQ / TEAD • Teads will not receive any of the proceeds from the Class A Shares sold by the selling Shareholders • 180 Days for the Issuer, Selling Shareholder, Executive Officers, Directors, and Substantially All Pre-IPO Shareholders . Goldman Sachs, Morgan Stanley, JP Morgan, BNP Paribas, Citigroup Co-Managers . JMP Securities, Raymond James, William Blair 3 Teads#4Experienced, Entrepreneurial Management Team with Track Record of Execution PIERRE CHAPPAZ Founder 15 Years at Teads JEREMY ARDITI Chief Commercial Officer 10 Years at Teads Today's Presenters BERTRAND QUESADA Chief Executive Officer & Co-Founder 15 Years at Teads JIM DAILY Global President 8 Years at Teads CAROLINE BARBERY Chief Financial Officer 9 Years at Teads GILLES MONCAUBEIG Co-Founder & Chief Product Officer 11 Years at Teads TODD TRAN Chief Strategy Officer 6 Years at Teads ERIC PANTERA Chief Technology Officer 5 Years at Teads CHRIS WALSH Head of Investor Relations & Strategic Development Joined May 2021 MEG RUNEARI Chief Experience Officer 6 Years at Teads ZAD ERIC SHIH INES QUESADA Chief Supply Officer Chief People Officer 6 Years at Teads PRINTING DOP 7 Years at Teads Teads#5$540MM 2020 Revenue 28% 32% 79% Q4 '20 Q1'21 Q2 '21** Revenue Growth Rate Teads at a Glance $174MM 2020 Adj. EBITDA* 94% Customer retention* FRITING, SELD WED CARENTE 32% 2020 Adj. EBITDA Margin* 99% Publisher retention* Note: As of December 31, 2020 *Adjusted EBITDA is a non-GAAP measure that we define as earnings before financial income (expense), income taxes, depreciation and amortization, adjusted to eliminate the impact of equity awards compensation expense, restructuring costs, and deal costs. See Appendix for a reconciliation. "Q2 growth shown for midpoint of estimate range. Our financial closing procedures for the three months ended June 30, 2021 are not yet complete and, as a result, our actual results may differ materially from these estimates. These estimates should not be viewed as a substitute for our full interim or annual financial statements prepared in accordance with IFRS. *** For customers who spent above $150,000 with us in the prior period compared to those same customers in the current period irrespective of their spending for each of the years ended Dec 31, 2019 & Dec 31, 2020 **** For our top 500 publishers 5 Teads#6= BAZAAR How We Got Started However, this exclusive 8450 per month venue isn't limited to creatives in the fashion and entertainment industries like Soho House not is it a female-focused coworking space such as The Wing and The Jane Club. LOUIS VUITION Adby The Wonder, which is now open, is targeting cool parents with children up to 12-years-cld, looking for a family-friendly space to bond with their loved ones. Unexpected perics include stroller detailing powered by Dyson to help keep = BAZAAR fashion and entertainment industries like Scho House nor is it a female-focused coworking space such as The Wing and The Jane Club. LOUIS VUITTON Ad by Ta The Wonder, which is now open, is targeting cool parents with children up to 12-years-old, looking for a family-friendly space to bond with their loved ones. BAZAAR The Jane Club. SOU U LOUIS VUITTON Teads#7End-to-End Platform for Quality Open Web Hard to Replicate Model Advertiser & Agency Superior ROI Quality Inventory WPP Lenovo OmnicomGroup dentsu L'OREAL PUBLICIS GROUPE Nestle EPIC SAPE TARGET LVMH adidas HYUNDAI IPG HAVAS P&G amazon FCA SAMSUNG NISSAN PayPal TOYOTA Disney+ Microsoft PEPSICO The Coca-Cola Company ← Teads Delivers →→ COMCAST Joint Business Partnerships 94% Retention Teads Global Media Platform[TM] Results Superior Monetization EXILING Quality Advertisers ESPO The Washington Post BBC OCBS NEWS INSIDER GQ the guardian VANITY FAIR La República Bloomberg VOGUE Mirror Forbes USA TODAY abc NEWS People NIKKEI BP Economist GLAMOUR Bild 80% Exclusivity 99% Retention sky Publisher 7 Teads#8We Operate a Differentiated, End-to-End Platform Advertiser & Agency Teads theTradeDesk INNOVID PubMatic Magnite verizon media Google facebook DSP Targeting Data Creative Studio Full stack + Seamless SSP Ad Server Publisher 8 Teads#91 Sell to Advertiser & Agency Revenue $540MM # of impressions/ engagements X Note: Represents 2020 figures Price How We Make Money 16 E-COMMER 2 Pay Publisher + Other COGS Cost of Revenue $253MM Inventory Hosting + Operations ● 3 . Add Value Gross Profiteren $287MM Full Stack • Seamless 53% Gross Margin Superior Outcomes Teads