#1Unilever China Presentation for Investors Rohit Jawa EVP North Asia 28th September 2021 Dove Dove Dove Dove Dove U Unilever a#2Unilever Safe harbour statement This presentation may contain forward-looking statements, including 'forward-looking statements' within the meaning of the United States Private Securities Litigation Reform Act of 1995. Words such as 'will', 'aim', 'expects', 'anticipates', 'intends', 'looks', 'believes', 'vision', or the negative of these terms and other similar expressions of future performance or results, and their negatives, are intended to identify such forward-looking statements. These forward-looking statements are based upon current expectations and assumptions regarding anticipated developments and other factors affecting the Unilever Group (the 'Group'). They are not historical facts, nor are they guarantees of future performance. Because these forward-looking statements involve risks and uncertainties, there are important factors that could cause actual results to differ materially from those expressed or implied by these forward-looking statements. Among other risks and uncertainties, the material or principal factors which could cause actual results to differ materially are: Unilever's global brands not meeting consumer preferences; Unilever's ability to innovate and remain competitive; Unilever's investment choices in its portfolio management; the effect of climate change on Unilever's business; Unilever's ability to find sustainable solutions to its plastic packaging; significant changes or deterioration in customer relationships; the recruitment and retention of talented employees; disruptions in our supply chain and distribution; increases or volatility in the cost of raw materials and commodities; the production of safe and high quality products; secure and reliable IT infrastructure; execution of acquisitions, divestitures and business transformation projects; economic, social and political risks and natural disasters; financial risks; failure to meet high and ethical standards; and managing regulatory, tax and legal matters. A number of these risks have increased as a result of the current Covid-19 pandemic. These forward-looking statements speak only as of the date of this document. Except as required by any applicable law or regulation, the Group expressly disclaims any obligation or undertaking to release publicly any updates or revisions to any forward-looking statements contained herein to reflect any change in the Group's expectations with regard thereto or any change in events, conditions or circumstances on which any such statement is based. Further details of potential risks and uncertainties affecting the Group are described in the Group's filings with the London Stock Exchange, Euronext Amsterdam and the US Securities and Exchange Commission, including in the Unilever Annual Report and Accounts 2020. 2#3Unilever Key messages • Winning in China is a strategic priority for Unilever • China is the 3rd biggest business in Unilever with strong future growth potential • Unilever China has delivered consistent and profitable growth in the past 5 years We are coming out stronger through the pandemic: more competitive, more agile, and more digital We expect to continue to grow competitively following our growth priorities Grow core brands penetration Transform into future fit portfolio Go where people go ● 3#4Unilever Agenda 1.8 01. Consumer Trends Unilever 02. Unilever China 03. Growth Priorities#5Unilever Agenda 1.9 01. Consumer Trends Unilever 02. Unilever China 03. Growth Priorities 5#6Unilever 10% 5% 0% China: Best consumer story China contributes more than 1/3 global GDP growth ...lllll. |......... 2000 2010 World -China *GDP growth percentage from IMF, International Monetary Fund *Category spending per capita from Euromonitor 1 2020 Category spending per capita shows further growth potential Shampoo L US JP CN Laundry 6#7Unilever Two-Speed Chinese Consumers H M Normal Speed China Lower tier cities Family centric Value for money ● ● Jouko ● High Speed China Top cities Pressure to compete Upgradation ● ● PHON 7#8Unilever Tailwind segments Trends continue Lower Tier Cities \)) E-Everything ↑ Upgradation New trends after pandemic 區 Clean Living NEW + NEW Covid Cocooning NEW Protective measures Hygiene In-home Foods Health & Wellbeing 8#9Unilever Agenda 01. Consumer Trends Unilever 02. Unilever China 03. Growth Priorities#10Unilever Unilever China - China for China Be the best local company with global leverage Design for China 100% of formulations designed or adapted for China Move at China speed 75% of innovations launch within 6 months Decide in China Key decision makers based in China Be fully digital in China 80% of investments on digital media and 40% on digital commerce 10#11Unilever Unilever China - Consistent and profitable growth UOM% Turnover € illl 2011 CAGR +5% 2012 2013 2014 2015 2016 10% 2017 CAGR +9% 2018 €3bn 2019 2020 2021 annualized 11#12Unilever Unilever China - Come out stronger Winning share Hair Care Skin Cleansing Body Care Fabric Cleaning Fabric Enhancer * Online market share from Yimian, Offline market share from Nielsen 2020 Jul MAT Online Offline N/A 2021 Jul MAT Online Offline N/A 12#13Unilever Unilever China - Strong brand portfolio MAGNUM true to pleasure 千雪 Lipton Cornetto OMO 奥妙 Comfort 金纺 OLLY CLEAR 家樂 Foods & Refreshment Home Care TRULIVA ●Blueair * Household penetration from Kantar, 2021 Q2 updated. LUX Beauty & Personal Care THE LAUNDRESS NEW YORK Dove AHC Vaseline. Hazelíne 夏士莲 POND'S 中華" TUNEMAKERS 65% of business where Unilever is a top 3 player 10 Billion-CNY Brands 80% of households reached by Unilever brands 13#14Unilever Unilever China - World class capability Manufacturing Scale 4 major sourcing hubs 1 smart logistic campus "Carbon neutral" for South hub Global R&D Centre A..Hub • 113 patents originated ● 350+ professionals * Total distribution points and lower tier city market share refers to AC Nielsen 2021 Jul MAT. Deep Distribution 1 2015 2021 August Number of Distributors 70% of categories grow share in lower tier cities Digital Infrastructure DIGITAL HUB 100+ digital professionals Data analytics, tools and governance Integrated data driven communication In house content creation studio 14#15Unilever Unilever China - Locally-led, agile organization Diverse and Inclusive Local Leadership 99% local talent • 50/50 gender balance *99% local talents refers to manager level and above. Source: 58City - Recruitment, brand survey for best employer choices for graduates Strong Employer Brand No.1 Employer of Choice for 4 consecutive years INI 2020 Unilever 联合利华 Dogtma... 中国大学生 最佳雇主100强 Unilever 联合利华 58-19 2020 PLESAL SARA 中国大学生最佳雇主 最具吸引力雇主 Unilever | 联合利华 58-19 Agile Organization 4G 杰 ** GROW Business Units POWER Capability Hubs RUN MAKE Standardized Operations Manufacturing and Sourcing network 15#16Unilever Agenda 01. Consumer Trends Unilever 02. Unilever China 03. Growth Priorities 16#17Unilever Unilever China - Growth Priorities Grow core brand penetration CLEAR 清扬 LUXTI @TRULIVA Catull AHC Dove Comfort 金纺 家樂 MAGNUM true to pleasure Cornetto Key Enablers Future fit portfolio MENE Digitalization UNEMAKIE HNED Fuel for Growth Go where people go fy au IT G B ●●●●●● Agile Organization 17#18Unilever Unilever China - Growth Priorities Grow core brand penetration CLEAR 清扬 LUXTI @TRULIVA Catull AHC Dove Comfort 金纺 家樂 MAGNUM true to pleasure Cornetto Key Enablers Future fit portfolio Digitalization Go where people go fy ay O Fuel for Growth Agile Organization 18#19Unilever Growth Priorities - Grow core brand penetration Brand Power ME OMO 除苗除等 CARENTALN CLEAR CLEAR AUME BE CLEAR. BE FEARLESS. 无懈可击无畏向前 Clear Brand Purpose OMO CLEAR CLEAR CHAR AUMAU,26 **** TOL IN OMO by OMO Smey 85% of business growing penetration CLEAR Penetration growth from Kantar consumer panel as of 2021 Jul MAT. Masterbrand Leverage Dove Dove Dove Dove Dove Dove Dove Dove Dove Dove Bath and Body Dove NCARA ****-**** ********* OM OMO 2119 62536 82 FI*XXX Dove OMO BONN PIRS 100000 OMO SE BERKE 18:1 99 OMO COMO 131 除菌除螨 1405 除菌除 Operational Excellence 家乐主厨顾问 欣宇 OMO 530 RM³R 19. **** HES Online: More customers Offline: Personalized service Knorr Digital Selling OMO OMO 16.38 CURS OMO 10 BR 05 GID SPAR 19#20Unilever Unilever China - Growth Priorities Grow core brand penetration CLEAR 清扬 LUXJI TRULIVA Catul AHC Dove Comfort 金纺 家樂 MAGNUM true to pleasure Cornetto Key Enablers Future fit portfolio MENE Digitalization UNEMAKIE HNED Go where people go fy ay O Fuel for Growth Agile Organization 20#21Unilever Growth Priorities - Transform into premium segments Social listening analysis Digitally powered innovation 1 day Big data analysis Vaseline RIB intensive care RASIO Vaseline Atwoo 50% of business in premium tier. 70% growth contribution. **#.400ml Digital prototyping Product validation Vaseline 1 week |凡士林 intensive care Vaseline intensive care EF RESTANER Speed to Market 6 months Idea to Market AA NECK SERUM Ambiciking Premium tier refers to average pricing index > 120, and business contribution refers to annualized 2021. *** Digital marketing & amplification Bt Vaseline SPF 50+ X Vaseline. INCARNS 5 +55 BEEN N • Precision marketing to reach Influencers to engage and convert • Loyalty management to retain Vaseline PRO DERMA 玻精华保 40 40 R + Segus Vaseline 烟酰胺焕亮洪花露 MONCLac 3 针对脂饮蹤 + + ARAB ARNAR Vaseline. PRO DERMA 大胜技紧致缺 POTE 6 Anu AB RES CHOTI Vaseline ASFROILAD PHS BOOST SE Violine Vaseline mica وادار Vaseline 21#22Unilever Growth Priorities - Transform into tailwind segments Hygiene Lifebuoy ANTIBACTERIAL +CARE REPERE 3-5-RENG New segments in total reach 1 billion CNY scale. 3X growth. Health & Wellbeing SMANERSE TR SOUDY CAL+am ISTREER Ra Lifebuoy SPRAKE masssss COM Premium Laundry THE LAST SIGNATURE DETERGENT THE LAS DARKS DETERGENT THE LAUNDRISS 3 LAUNDRY W ELAN WHITES DETERGENT 14 In-home Foods 家樂 48 家樂 at. 桂花红烧酱 家樂 黑椒酸辣 家樂 2015 味料 C 家樂 TER CHEER PRI 来料汤 KERKAH M AHC T Premium Beauty AHC OLLY AHC SLEEP OLLY OLLY UNDENIABLE BEAUTY WOME 22#23Unilever Unilever China - Growth Priorities Grow core brand penetration CLEAR 清扬 LUXTI TRULIVA Catul AHC Dove Comfort 金纺 家樂 MAGNUM true to pleasure Cornetto Key Enablers Future fit portfolio Digitalization Go where people go fy au G B 299... Fuel for Growth Agile Organization 23#24Unilever Go where people go: Go digital Joint business plan d A 京东到家) € 京东 6 Digital commerce €1.3 billion. 40% of business 淘鲜达 够快够新鲜 AVA 美团 Digital commerce business size refers to 2021 H1 annualized number. Content to convert Perfect Stores Short videos • Livestreaming CURES ARBRE m Membership 3- Dove Dove 1 Own search key words Visible product superiority Dove C 10X绵密泡 BRAN Dove 4 Top influencers Dove Dove Dose Regime sample Design for channel Tiktok PDD 020 Dove Dove, IN Dove tuzesine Hazir CHES BIN © M MAGNUM 梦龙 ORAN 100% ARNE Dove E 24#25Unilever Go where people go: Go deep ● ● Prioritize for top city clusters 57% of population 80% of offline business ACCELERATE OTHERS 50 STRONGHOLD EXPANSION ● ● ● Organize for city cluster ownership One city cluster manager End to end responsibility Performance tracking *ZUNYI BIJIE GUIYANG ● Execute for deeper better distribution ● More stores New customers to expand C/D cities. Better stores Improve active stores and range quality. Better service Empowered by Digital Route-to-Market capability Resource planning engine Drive engagement with customers. Frontline decision tool 25#26Unilever Unilever China - Growth Priorities Grow core brand penetration CLEAR 清扬 LUXTI TRULIVA Catul AHC Dove Comfort 金纺 家樂 MAGNUM true to pleasure Cornetto Key Enablers Future fit portfolio Digitalization Fuel for Growth Go where people go fy ay O ●●●●●● Agile Organization 26#27Unilever Key messages • Winning in China is a strategic priority for Unilever • China is the 3rd biggest business in Unilever with strong future growth potential • Unilever China has delivered consistent and profitable growth in the past 5 years We are coming out stronger through the pandemic: more competitive, more agile, and more digital We expect to continue to grow competitively following our growth priorities Grow core brands penetration Transform into future fit portfolio Go where people go ● 27#28Q&A Unilever China deep dive webcast 28th September 2021 Dove Dove Dove Dove U Unilever Dove a