#1FRONT Series C Work happier#2Why am I doing this Confidential - Do not distribute O#3Why am I doing this Confidential - Do not distribute Pi Impact + OO Belonging = Front O#4Why am I doing this Confidential - Do not distribute Work happier O#5Why am I doing this glassdoor 2019 BEST PLACES TO WORK 5.0★★★★★ Confidential - Do not distribute Great Place To Work® Certified JUL 2019-JUL 2020 USA 图#1 TM eNPS 94#6Business email is huge and growing Ubiquitous, standard, reliable Confidential - Do not distribute 1 billion Corporate email accounts 130 billion Business emails per day (+4%/year) O#7It's also the biggest bottleneck for productivity Ø No visibility Confidential - Do not distribute X X 1 inbox only ever accessible to 1 user I had already sent them an estimate! Duplicated work +1K Email overload O#8Attempts to solve the problem outside of email are making it worse More copies of the same info Σ M Inbox 557 = Condential Do not Each tool wants attention Jira 11 Dropbox Paper Jon via Asana 1 Dropbox 42 | Asana We still get more email Updates to "Weekly Agenda" Assigned to You: Project Cherry - Spec Slack 8#9Front flips the email model upside down Inboxes become accessible to many users Information access Confidential - Do not distribute 注 Efficiency and speed & Focus O#10It's hard to keep a growing team in sync and performing at its best 1 piano Confidential - Do not distribute + TI 1 quartet f }} 1 fanfare ..... f =1 O#11Front acts as the conductor of your team 1 piano Confidential - Do not distribute + TI 1 quartet 666 می می می می 1 orchestra O#12Each job falls somewhere along the axes of email and workflow Confidential - Do not distribute Communication can take any form Needs complex workflows x IT manager, BigCo x Support rep, Big Co x Software Engineer x Product manage x Support rep (SMB) x Insurance broker x Supply chain x HR manager x Recruiting Doesn't need workflows x Professional services x EA / exec x Inbound sales x Field sales x Marketing manager Relies on email to get work done O#13This quadrant of the market is gradually switching to Front Confidential - Do not distribute Communication can take any form Needs complex workflows This space is Front's to own Doesn't need workflows 1 Relies on email to get work done O#142014-2018: strong growth (yet mostly organic) ARR growth Q2'14 Q2'15 Q2'16 Q2'17 Q2'18 Q2'19 5,500+ customers 2019 Confidential - Do not distribute Quarterly revenue cohorts 2019 Q2'14 Q1'15 Q4'15 Q3'16 Q2'17 Q1'18 Q4'18 Q3'19 137% net $ retention User cohorts by join date 2019 Q1'15 Q4'15 Q3'16 Q2'17 Q1'18 Q4'18 Q3'19 54% of current users joined in 2019* *As of end of Q3 '19 O#152019: deliberate approach to growth We have identified the use cases where Front's fit is strongest Diversity of industries (% of revenue) Software Logistics Professional Services Ecommerce/Retail Financial/Insurance Health Fitness Marketing/Design Hospitality Travel Travel/Hospitality Events/Experiences Manufacturing Financial Services Ecommerce Marketing/Advertising Other Confidential - Do not distribute 0% 5% 10% 15% 20% Diversity of use cases (% of customers) Customer Support CEO/Owner Operations Sales/Business development Client Services/Success Marketing/Design Engineering/Product Account Management Project Management Finance/Legal Other 0% 5% 10% 15% 20% O#162019: deliberate approach to growth We know these buyers, where to find them, what to tell them Confidential - Do not distribute VP Operations @ 3PL & 4PL Head of Customer Success @high ASP SaaS Head of Client Services @growing Accounting firm Director of Ops @ Corporate Travel Agency O#172019: deliberate approach to growth We leverage this knowledge to build a predictable sales org. Outbound opportunities 1/19 3/19/2019 5/19/2019 7/19/2019 9/19/2019 O Outbound Opps / Ramped BDR Outbound Opps Confidential - Do not distribute Repeatable sales motions 150% 125% 100% 75% 50% 25% 0% • 0 5 10 15 20 25 30 35 40 • New Business Post-Sales 200%+ ● Attrited Deals over $XXK ARR Start of Outbound Q3 '18 Q4 '18 Outbound Inbound Q1 '19 Q2 '19 Q3 '19 O#18This market can sustain a strong business... 5.5B ARR potential just on "strong fit" use cases Logistics ("pure players") $360M $1.2B $760M $760M $425M $230M $900M $640M $200M Supply Chain departments Property Management Mortgage Brokerages Corporate Travel Real Estate Brokerages Accounting Marketing Agencies Boutiques Hotels & Resorts Confidential - Do not distribute LTV / CAC Q1'18 Q2'18 Q3'18 Q4'18 Q1'19 Q2'19 Q3'19 O LTV/CAC Cash efficiency $XXm* spent to reach $XXm* in ARR *Actual values for cash spent and ARR reached were equal O#19...but we can make it bigger Needs complex workflows Confidential - Do not distribute Communication can take any form This space can be captured Doesn't need workflows 2 500m users live in this quadrant Relies on email to get work done O#20We've laid the foundations of a great email product Share of users per type of usage 100% 80% 60% 40% 20% 0% Shared inbox Q117 Confidential - Do not distribute Q3 17 Mixed usage Q1 18 Q3 18 Individual inbox Q119 Q3 19 9:41 OU Project Planning Inbox Edward Flores > Ben Re: updating account information Great. Thank you, that all sounds go Sophia Carpenter Hi team! I met with Tom yesterday and it sounds like everything is on track I'm working on the final revisions for the proposal today and tomorrow. How are things going on the slides? Robert Holland ✓Premium delivery plans? Hi, I would like to give you the oppor Andrea Soulva Re: Feature request Hi Andrea, Thank you for sending y Amy Lamas Great news! Thanks for the update @Sophia I'm wrapping up with the illustrations today Alexander Scott Same Almost done E Kathleen Carter ✓ Re: Good to meet you! Likewise! I would love to stay in touch, s... Andrea Soulva New Discussion Alice Kim Emily ✓Next steps with Oversea Hi Josh, We would like to inform you tha Levi Ramsey Re: Increasing our order frequency Please let me know what you think abou... Type your comment... ✓ Thank you Hi team, I am reaching out to tell you ho... Open Unassigned All Contact@ Live Chat ● Twitter More > Assign Teammates Maggie Quentin w William More > 10 14 5 e All jink? Et Carpenter 3H 5 Swan 3H BO e your packa... Next week 2 hear from yo... ng the new a... Alison Jackson Missing Delivery ORDERS A URGENT Quentin C. is replying ... Emily Bloomberg Re: Next steps with All S < Good morning Quentin, W 7 2D Levi Ramsey Increasing our order frequency over the... 3 Please let me know what that will proba... 4D 14 Shared Draft ( Robert Holla Hi Jordan, I'r Mon 21 1 *** Hi Robert, Great to hear from y 8 15 28 Zachary Swa To: rholland@ Snooze August 2018 > Tue Wed Zachary Swan Support @ Azura 2 9 16 22 29 Sophia Carpenter Alexander Scott Claire McDonald Zachary Swan Amy Lamas Brandon Guy 23 3 11 10 17 18 5 73 30 24 31 B Thu Fri Sat 4 5 25 1 Time Support@ 7 people in "Support 6 12 13 19 20 26 27 Participants 2 00! 0:00 PM your comment. 3#21Current users can't seem to get enough of Front... Internal comments exchanged grow faster than external messages sent (+125% YoY) Q1'15 Q3'15 Q1'16 Q3'16 Q1'17 Q3'17 Q1'18 Q3'18 Q1'19 Q3'19 Confidential - Do not distribute 72% of MAUS are DAUs 148 min in app/user/day O#22...yet they keep asking for more! 66 We're always trying to find ways to integrate our systems and bring it all into one place so that's a great thing to build towards. No one wants to have 10 tabs open on 3 different monitors just to stay in front of your business. And Front seems like a place where people enjoy living - like as a home screen. I mean, in our business, we just have a lot of different places where information is inputted and stored and we have to go to recover it. Front is where everybody meets, that's the intersection of all the information, it's the place where everyone ends up residing to solve a given problem." A very kind customer Confidential - Do not distribute A Front user We are loving Front. I am mad we didn't do this a long time ago. Another Front user Help! I want to use Front for EVERYTHING. It's genuinely life changing. Thank you. O#23The end game: building the platform for collaboration C X salesforce#24We're already delivering on this promise today 52 integrations with Con Inbox Product@ Marketing@ li Front 55% of customers use the platform 18% directly leverage our Re: Project follow-up PB-8550#25Email ✔ FRONT [email protected] Password Sign In#26Thank you.