Investor Presentation May 2023

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Park Lawn Corporation

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Park Lawn Corporation

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May 2023

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#1PARK LAWN CORPORATION SINCE 1892 Investor Presentation TSX:PLC, PLC.U May 2023#2Disclaimers Non-Reliance This presentation does not purport to be comprehensive nor to contain all the information that a recipient may need in order to evaluate an investment in securities of Park Lawn Corporation ("Park Lawn," "PLC" or the "Company"). No representation or warranty, express or implied, is given and, so far as is permitted by law, no responsibility or liability is accepted by any person, with respect to the accuracy or completeness of the presentation or its contents. In particular, but without limitation, no representation or warranty is given as to the achievement or reasonableness of, and no reliance should be placed on, any projections, targets, estimates or forecasts contained in this presentation. In giving this presentation, the Company does not undertake any obligation to provide any additional information or to update this presentation or any additional information or to correct any inaccuracies which may become apparent. This presentation has been prepared without reference to your particular investment objectives, financial situation, taxation position and particular needs. If you are in any doubt in relation to these matters, you should consult your financial or other advisers. Cautionary Statement Regarding Forward-Looking Information This presentation may contain forward-looking statements (within the meaning of applicable securities laws) relating to the business of the Company and the environment in which it operates. Forward-looking statements are identified by words such as "believe", "anticipate", "aspirational", "target", "goal", "objective", "project", "expect", "intend", "plan", "will", "may", "estimate", "pro forma" and other similar expressions. These statements are based on the Company's expectations, estimates, forecasts and projections and include, without limitation, statements regarding the death care sector's characteristics, the Company's ability to achieve its 2026 aspirational growth target by the end of 2026, as well as the Company's business, future development, construction and organic growth opportunities, future financial position and business strategy, potential acquisitions, potential business partnering, litigation and the Company's plans and objectives. By its nature, forward-looking information is inherently uncertain, is subject to risk and is based on numerous assumptions, including those set out in PLC's management's discussion and analysis for the first quarter of 2023 (filed on SEDAR on May 11, 2023), as well as that acquisition multiples remain at or below levels paid by PLC for previously announced acquisitions, the CAD$ to US$ exchange rate remains consistent, the acquisition and financing markets remain accessible, capital can be obtained at reasonable costs and PLC's current business lines operate and obtain synergies as expected, as well as those regarding present and future business strategies, the environment in which the Company will operate in the future, expected revenues, expansion plans and the Company's ability to achieve its goals. PLC's 2026 aspirational growth target is based on the following key assumptions: the achievement of approximately 70% of growth through acquisitions, and approximately 30% of growth through organic means; the ability to continue to acquire premier independent businesses in both new and existing markets, and to obtain the financing required to complete such acquisitions; the completion of acquisition opportunities in high-growth markets at a rate of $75-$125 million per year; the continued successful investments in individual businesses to achieve organic growth and in projects and initiatives which yield improved asset productivity, including mausoleum developments, the development of existing and new cemetery properties, and development of on-site funeral homes; recent and future acquisitions will perform as expected; multiples remaining at or below levels paid by PLC for previously announced acquisitions; acquisition and financing markets will remain accessible; that PLC will continue to effectively integrate the strategic partners and acquired businesses into the Company's existing operations; continued high performance of the Company's existing business operations; that PLC will continue to capitalize on ongoing operational improvements to both existing and acquired businesses through the full implementation, deployment and integration of PLC's proprietary industry software; the achievement of further market share penetration in the markets the Company currently operates in through further community involvement, exceptional customer service and target marketing; no material changes to the Company's earning prospects; no material adverse impacts to the Company's long-term investments and credit markets; no significant changes to the industry landscape or regulatory environment; continued availability of skilled talent and source materials to execute on the Company's organic growth plans; favourable market conditions for share issuance to support growth financing; interest rates return to historical ten year averages; average supplier prices consistent with external price curves and internal forecasts; no severe and prolonged economic downturn; the continued maintenance of the Company's information technology infrastructure and no material breach of cybersecurity; no significant event occurring outside the ordinary course of business such as a natural disaster, pandemic or other calamity; no material changes in the Canadian dollar to U.S. dollar exchange rate; return of inflation to normal trends and average inflation rate based on historical trends; an increase in salaries based on market average assumptions; and a reduction in corporate costs as a percentage of revenue due to economies of scale. However, there can be no assurance that the Company will be able to identify suitable strategic partners or acquisition targets, to negotiate acceptable terms for such transactions, to obtain the financing required, to effectively implement any strategic partners or acquired businesses into the Company's existing operations, or to capitalize on ongoing operational improvements, with the result that the actual nature and value of the aspirational growth targets, as well as the timing thereof, could materially differ from current expectations. Forward-looking statements for periods beyond 2022 further assume, unless otherwise indicated, that the competitive, regulatory, operational, financial and other risks described above and under the heading "Risk Factors" in the Company's most recent Annual Information Form will remain substantially unchanged during such periods, except for an assumed improvement in the risks related to the general economic conditions in future years. A number of factors could cause actual results to differ materially from the results discussed in the forward-looking statements, including, but not limited to, the factors discussed under the heading "Risk Factors" in the Company's Annual Information Form available at www.sedar.com. There can be no assurance that forward-looking statements will prove to be accurate as actual outcomes and results may differ materially from those expressed in these forward-looking statements. Readers, therefore, should not place undue reliance on any such forward-looking statements. Further, these forward-looking statements are made as of the date of this presentation and, except as expressly required by applicable law, the Company assumes no obligation to publicly update or revise any forward-looking statement, whether as a result of new information, future events or otherwise. 2#3Disclaimers Functional Currency Effective January 1, 2022, the Company changed its presentation currency from CAD$ to US$ to better reflect the Company's business activities, given the significance of US based operations. Unless otherwise noted, all financial information presented in this presentation has been translated into US$ presentation currency. Generally, the selected revenues, expenses and earnings figures have been translated into US$ presentation currency using the average exchange rates prevailing during each reporting period. The selected assets and liabilities have been translated using the period-end exchange rates and shareholder's equity balances have been translated using historical rates in effect at the time of the transactions. The Appendix contains a table providing CAD$:US$ average exchange rates and period end exchange rates for the various periods noted in the presentation. Non-IFRS Measures EBITDA, Adjusted EBITDA, Adjusted EBITDA Margin, Adjusted EBITDA per Share, Adjusted Net Earnings, Adjusted Net Earnings per Share/Adj EPS are not measures recognized under IFRS and do not have a standardized meaning prescribed by IFRS. Such measures are presented in this presentation because management of the Company believes that such measures are relevant in interpreting the effect of the acquisitions on the Company. Such measures, as computed by the Company, may differ from similar computations as reported by other similar organizations and, accordingly, may not be comparable to similar measures reported by such other organizations. Please see the Appendix to this presentation for the definitions and reconciliations of these Non-IFRS financial measures. REED 3#4About Park Lawn Corporation US$ Park Lawn Corporation (TSX:PLC, PLC.U) is Canada's only publicly traded owner and operator of funeral home and cemetery properties. Park Lawn consists of a diverse portfolio operating across Canada and the United States. Although Park Lawn is a story of growth, we do not consider ourselves to be a consolidator, but an operating company whose culture resembles strong, independent, family-run businesses. We strive to be North America's premier funeral, cremation and cemetery provider, and the indisputable choice for funeral and cemetery services in the communities we serve. Park Lawn operates in micro markets with an entrepreneurial and adaptable business model and is exposed to markets with dense populations (Toronto, Denver, St. Louis, Nashville, Houston, New Jersey), as well as traditional markets (Mississippi, Kentucky, North and South Carolina, and Georgia). B $ Al Revenues TTM Q1 2023 - $329.7M 2022 2021 - $326.1M $294.8M 2020 $241.1M (1) Net Earnings TTM Q1 2023 - $21.0M 2022 $25.1M 2021 $27.8M 2020 $14.2M Adjusted EBITDA (3) TTM Q1 2023 - $74.1 2022 $74.9M 2021 $76.3M 2020 $59.5M Corporate Offices Canada - Toronto, Ontario U.S.- Houston, Texas Employees U.S.-2,277 Canada - 327 LINCOLN FUNERAL HOME Total Locations (2) Funeral Homes - 175 Cemeteries-144 On-sites-35 Locations by Country (2) Accounting presentation change made to offset contributions to care and maintenance trust funds against revenue. Previously these contributions were presented within cost of sales. Location counts include locations owned as of May 24, 2023 This is a non-IFRS financial measure. Please refer to the Appendix for more information on each non-IFRS financial measure. U.S. States [19] - 287 Canadian Provinces [3] - 32 F23 4#5Our Mission & Values We are driven to be the indisputable choice for funeral and cemetery services in the communities we serve. We do not consider ourselves to be a consolidator, but an operating company whose culture resembles strong, independent, family-run businesses. Our operational leaders work in the businesses alongside their respective teams and rely on decades of experience as opposed to theories found in management treatises, empty initiatives, and catch phrases. Respect for the Family We have the courage to advise and direct our families. We have the integrity to do the right thing. We exceed expectations...every time. We make a positive impact on every life we touch. We have the empathy and compassion to let the healing begin here. Respect for the Individual We deal with one another in an open and honest way. We encourage constructive criticism. We respect the desire for personal growth. We reward performance consistent with our values. We lead by example. Respect for the Profession We recognize that ours is a demanding profession. We accept that responsibility as a group and as individuals. We believe in the value of funeral and cemetery services. We believe in the value of prearrangement. We strive to be operationally superior. 5#6Expanding North American Footprint 9 13 6 15 28 Funeral Homes Cemeteries Corporate Offices 2 1 2 3 2 2 3 17 16 3 32 17 3 6 15 15 28 10 4 7 319 Locations Stand-alone Stand-alone Funeral Cemetery On-Site Total 1 3 3 13 15 11 10 Canada (3) U.S. (19) Total 25 5 1 32 115 104 34 287 140 109 35 319 Totals include locations owned and operated as of May 24, 2023. On-Site locations are where a funeral home is located on or adjacent to a cemetery location. Of the 144 cemetery properties owned and operated, 35 have an accompanying funeral home. 6#7Industry Landscape Service Corp International 1,970 Locations Publicly Traded: NYSE: SCI 2023 TTM Q1 Revenue: $4.0B & North America's $22 Billion Death Care Industry $17B Revenue Generated from 20,000+ Funeral Homes $5B Revenue Generated from 6,000+ Cemeteries CARRIAGE SERVICES 80% Independent Park Lawn Corporation 319 Locations Publicly Traded: TSX: PLC, PLC.U 2023 TTM Q1 Revenue: $329.7M Carriage Services 205 Locations Publicly Traded: NYSE: CSV 2023 TTM Q1 Revenue: $367.5M WILSON NorthStar Memorial Group 85 Locations Privately Owned SEXTON PEARL F 1930- Source: Company filings, Yahoo! Finance, National Funeral Directors Association, Statistics Canada, IBISWorld US & Canada Independent Operators Roughly 80% of funeral home & cemetery locations in the U.S. & Canada are independently owned and operated. Arbor Memorial Group 107 Locations Privately Owned FOU UN ARTNER TION S N Foundation Partners =230 Locations Privately Owned Newcomer Funeral Service Group Excellence. Trust. Care G Newcomer Funeral Service RUDA 40 Locations Privately Owned Legacy Funeral Group 150 Locations Privately Owned 7#86+ Years of Outperformance CAD$ $45.00 $40.00 Q1 2020 Acquires Family Legacy & Harpeth Q4 2021 Acquires the M.D.B, Q1 2021 Pugh, Smith, & Ingram businesses. Announces acquisitions in Texas, $41.76 Wisconsin, North Carolina, & Tennessee Q3 2022 Acquires Farris and Shackelford businesses. Westminster Funeral & Reception Centre completed. Q4 2018 Graduates to the Hills Toronto Stock Exchange $31.33 $29.77 $29.33 $34.70 Q3 2021 Acquires $30.00 Q1 2022 Q1 2023 $33.57 Acquires Meyers & Speaks. $25.18 businesses in Announces new long- Mississippi & term growth targets; Q4 2020 Williamson Acquires Bowers and J.F. Floyd. Acquisition of Chancellor and Hudson businesses. $26.30 $28.00 Q4 2022 Acquires Ertel, Taylor, Brown, Muehlebach, Park Lawn, and Jacoby businesses.. PLC Closing Price Jan-23 Apr-23 PLC Return S&P/TSX Return Q1 2017 Continues its expansion into Ontario & British Columbia $20.50 $35.00 $30.00 Q1 2016 $25.00 Enters the U.S. by acquiring $20.00 Midwest Memorial Group $17.44 $15.00 $10.00 $5.00 $0.00 Jan-16 Apr-16 $24.70 Q3 2017 Acquires Saber Management Jul-16 Oct-16 Jan-17 Apr-17 Jul-17 Oct-17 $27.80 Q2 2018 Acquires CMS- Mid Atlantic & Signature Group Q3 2019 Acquires Baue Funeral Home & Horan & McConaty Funeral Services $16.04 Jan-18 Apr-18 Jul-18 Oct-18 Jan-19 Apr-19 Jul-19 Oct-19 250% 200% 150% Since January 2016, Park Lawn has posted a total return of +113%. Comparatively, the S&P/TSX Composite Index posted a +54% total return over that same period. 100% 50% 0% Jan-16 Apr-16 Do Vargas Funeral Home of The Jul-16 Information as of May 24, 2023. Source: Yahoo! Finance Closing stock prices are represented in CAD$. Oct-16 Jan-17 Apr-17 Jul-17 Oct-17 Jan-18 Apr-18 Jul-18 Q1 2020 COVID-19 Pandemic Begins Jan-20 Apr-20 Jul-20 Oct-20 Jan-21 Apr-21 Jul-21 Oct-18 Jan-19 Apr-19 Jul-19 Oct-19 Oct-21 Jan-22 Apr-22 Jul-22 Oct-22 Jan-20 Apr-20 Jul-20 Oct-20 Jan-21 Apr-21 Jul-21 Oct-21 Jan-22 Apr-22 Jul-22 Oct-22 Jan-23 Apr-23 8#9Positioned for Future Success Park Lawn is uniquely positioned to take advantage of favourable population demographics, driven by the aging of "Baby Boomers" born between 1946 and 1964. The rising population of adults aged 55+ will provide many opportunities for our funeral homes and cemeteries with respect to pre-need sales and planning. The increasing death rate accompanying this large population increase will provide opportunities for growth in at-need sales. Population (millions) 140 120 100 80 60 40 North American Adults Aged 55+ 20 0 2020 2025 2030 2035 2040 2045 2050 2055 2060 Age 55-64 Age 65 - 74 Age 75+ Since 2016, the number of families in North America choosing cremation has outnumbered those choosing traditional burial. The growth of the nuclear family along with the decline of cultural traditions have fueled the trend towards cremations. We operate in markets with high cremation rates (Toronto, New York, New Jersey, Colorado, and New Mexico), as well as low cremation rates (Mississippi, Kentucky, North and South Carolina, and Georgia). - Park Lawn is the #1 player in cremations in Toronto, conducting >50% of cremations performed in the market. Cremate Simply™M: A cremation alternative for our current markets' consumers that do not typically choose our brand businesses. Cases (000s) Rising Cremation Rates in North America Deaths Cremations 4,500 4,000 3,500 3,000 2,500 2,000 1,500 1,000 500 0 2010 2015 Deaths 2020 Cremations 2025E 2030E Burials Burials Source: Statistics Canada. 2017 U.S. Census Bureau, CDC, CANA, NFDA. North America is defined throughout as Canada and the U.S. 9#102026 Aspirational Growth Targets US$ "PLC has set an aspirational growth target of achieving a total of US$150M of pro forma Adjusted EBITDA (1) by the end of 2026 translating into Adjusted Net Earnings (exceeding US$2.00 per share." 115 Operational Philosophy $76.3 Adjusted EBITDA ($M) (1) CAGR: 14.5% $150.0 2026 Adjusted Net Earnings per Share (1,2) Acquisition Opportunities (70%) Organic Growth (30%) 2021 Adjusted EBITDA $150M (1,2) Adj EPS $2.00 2021 1) 2) This is a non-IFRS financial measure. Please refer to the Appendix for more information on each non-IFRS financial measure. Calculated with respect to diluted shares outstanding at the respective reporting period. CAGR: 10.6% $1.21 $2.00+ 2026 10 10#11Acquisition Opportunities US$ The death care industry continues to be a highly-fragmented market. Park Lawn plans to continue its acquisition growth strategy where opportunities are attractive and can be integrated with existing operations or provide entry to a new high-growth market. 2019 30 Funeral Homes Added 8 Cemeteries Added $135M Spent 2020 19 Funeral Homes Added 15 Cemeteries Added $73M Spent 2022 2021 29 Funeral Homes Added 28 Funeral Homes Added 12 Cemeteries Added $126M Spent 9 Cemeteries Added $94M Spent Representative Recent Acquisitions 2023 8 Funeral Homes Added 1 Cemetery Added $75-125M Expected (1,2) Speaks 3 stand-alone funeral homes & 1 stand-alone cemetery Represents 772 calls per year Transaction closed on April 10, 2023 Park Lawn One on-site, one funeral home, one cemetery Represents 657 calls per year Transaction closed on November 28, 2022 Jacoby 2 stand-alone funeral homes and one cemetery & memorial park Represents 1,146 calls per year Transaction closed on December 12, 2022 BROTHERS MEYER BROT Meyer LONIAL CHAPEL 5 stand-alone funeral homes Represents 1,116 calls per year Transaction closed on March 13, 2023 1) Closed or announced transactions through May 24, 2023. 2) As indicated by Company filings on March 2, 2022. 11#12Organic Growth Projects US$ Organic initiatives include the build-out of inventory at existing cemetery properties, remodeling of existing funeral homes, construction of new stand-alone funeral homes and construction of new funeral homes on cemeteries, referred to as on-sites. These projects unlock new sources of revenue for existing businesses while increasing the useful life of Park Lawn's existing portfolio. Target IRR of over 20% on expansion initiatives Capital Deployment ($M) 2022 TTM Q1 2023 Maintenance CAPEX $12.4 $12.2 Inventory Replenishment $2.0 $2.7 $130.1 $14.4 Total Maintenance Capital $14.4 $14.9 $128.5 $14.9 Development $9.9 $9.1 Acquisitions $93.9 $92.7 $103.8 $101.8 Total Growth Capital $103.8 $101.8 Dividends Paid and $11.9 $11.8 Accrued $11.9 $11.8 Total Capital $130.1 $128.5 2022 2023 Deployed ΥΠΑΛ Waco Memorial Funeral Home - Waco, Texas USA This 10,000 square foot facility is located at Waco Memorial Park, making it the only on-site in the market. Opened as of March 1, 2023. Westminster Funeral & Visitation Centre - Toronto, Canada This 32,100 square foot facility is the first on-site in our Canadian portfolio. Opened August 2022 We are experiencing a considerable increase in demand for pre-need interment/entombment arrangements as a result of the new construction. Eternal Sunset Memorial Park & Cemetery - Lafayette Township, New Jersey USA After acquiring CMS - Mid Atlantic, Park Lawn acquired an additional 78 acres of land in Lafayette Township, NJ for $3 million. Its proximity to New York City, one of North America's most densely populated and diverse markets, makes Eternal Sunset an important piece of the Park Lawn portfolio. Since November 2018, over 18,000 new lots of inventory have been developed and opened, with an additional 2,500 lots currently under development. 12#13Strong Financial Performance US$ 1) 23 2) Accounting presentation change made to offset contributions to care and maintenance trust funds against revenue. Previously these contributions were presented within cost of sales. Calculated with respect to diluted shares outstanding at the respective reporting period. This is a non-IFRS financial measure. Please refer to the Appendix for more information on each non-IFRS financial measure Revenue ($M) (1) CAGR: 36.4% $241.1 $294.8 $178.6 $119.3 $64.5 $326.1 $329.7 2017 2018 2019 2020 2021 2022 TTM Q1 2023 YOY Growth 34.1% 85.0% 49.7% 35.0% 22.3% 10.6% 1.1% Net Earnings ($M) CAGR: 42.3% $27.8 $25.1 $21.0 $14.2 $3.3 $5.1 $5.2 2017 2018 2019 2020 2021 2022 TTM Q1 YOY 42.1% 54.5% 2.0% Growth 173.1% 95.8% -9.7% 2023 -16.3% Per Share (2) $0.25 $0.25 $0.19 $0.47 $0.88 $0.73 $0.61 Adjusted EBITDA ($M) (3) CAGR: 39.5% $59.5 $76.3 $74.9 $74.1 $40.2 $26.4 $12.9 2017 2018 2019 2020 2021 2022 YoY Growth 53.6% 104.7% 52.3% 48.0% 28.2% -1.8% TTM Q1 2023 -1.1% Per Share (2) $0.97 $1.28 $1.43 $1.99 $2.42 $2.16 $2.14 13#14Strong Earnings Growth US$ Park Lawn continues to deliver strong returns to shareholders. APPEN Adjusted Net Earnings ($M) (¹) CAGR: 34.1% $38.0 $33.8 $31.3 $25.8 $16.1 $12.3 $6.7 OTT LEL Adjusted Net Earnings per Share (1,2) CAGR: 11.8% $1.21 $0.98 $0.86 $0.90 $0.50 $0.60 $0.57 2017 2018 2019 2020 2021 2022 TTM Q1 2017 2018 2019 2020 2021 2023 2022 TTM Q1 2023 YoY Growth 83.6% 30.9% 60.2% 47.3% -11.1% -7.4% YoY Growth 20.0% -5.0% 50.9% 40.7% -19.0% -8.2% 1. 2. This is a non-IFRS financial measure. Please refer to the Appendix for more information on each non-IFRS financial measure. Calculated with respect to diluted shares outstanding at the respective reporting period. 14#15Margin Expansion Near Term Strategic Priorities Integration of 200+ businesses, 2,000+ users, and 1,500+ endpoints across Park Lawn's Canadian and U.S. offices into our enterprise infrastructure. - FACTS™ fully implemented across all US businesses. - Improved automation and investment in integrated systems. - Continue to streamline and improve operational efficiency. Complement existing business mix with higher margin operations. - On-sites - Cremation Gardens Continue to invest in people, our most important resource. Providing extensive Leadership and Development Training through various tools such as Arbinger Institute and The Predictive Index. Provision of apprenticeships and internships to its staff, along with leadership, coaching and development training. Current Comparative Margins (TTM Q1 2023 Adjusted EBITDA) (1,2,3,4) 29.1% CARRIAGE SERVICES 29.7% 22.5% PARK LAWN CORPORATION SINCE 1892 & Park Lawn's Adjusted EBITDA Margin (1,3,4) 24.9% 25.9% 20.8% 22.6% 22.7% 23.0% 22.5% III 2017 2018 2019 2020 2021 2022 TTM Q1 2023 Park Lawn's Net Earnings Margin 2026 5.1% 4.3% 2.9% 5.9% 9.4% 7.7% 6.4% 2017 2018 2019 2020 2021 2022 TTM Q1 2023 2026 123 2) 1) Adjusted EBITDA Margin includes amounts attributable to the non-controlling interest. SCI/CSV percentages calculated from company filings. 3) Adjusted EBITDA Margin percentages have been revised to align with the change in revenue presentation noted in the financial statements for the three-month period ended March 31, 2021. 4) This is a non-IFRS financial measure. Please refer to the Appendix for more information on each non-IFRS financial measure 15#16$ Millions Balance Sheet Strength US$ Selected Balance Sheet Information ($ Millions) Cash & Cash Equivalents $16.4 $24.7 12/31/2018 12/31/2019 12/31/2020 12/31/2021 12/31/2022 3/31/2023 $10.9 $20.8 $30.3 $34.1 Pre-need Receivables $64.9 $67.0 $82.6 $91.9 $99.3 $99.8 Care & Maintenance Trust Funds $151.2 $172.8 $193.2 $230.0 $209.5 $213.8 Pre-need Trust Funds $121.6 $195.7 $230.2 $259.7 $239.3 $246.3 Pre-need Backlog (5) $364.3 $536.5 $658.3 $855.0 $940.7 $975.6 $500 $400 $284.7 $300 12.32x $200 $100 $63.2 $0 12/31/2018 2.39x Debt/Adjusted EBITDA (2,4) $391.6 $397.1 $521.0 $521.7 $523.9 10.61x $63.9 $63.8 $67.7 $68.0 2.74x 1.95x $124.8 $98.7 $83.5 $152.6 $158.9 12/31/2019 12/31/2020 12/31/2021 12/31/2022 3/31/2023 (6) Senior Unsecured Debentures Share Capital (1) (2) Debt per Credit Facility (3,4) Total Debt/Adjusted EBITDA Multiple Total Debt/Net Earnings Multiple Debt per Credit Facility/Adjusted EBITDA Multiple (3) Recent Events Q1 2023 The Company entered into three interest rate swap transactions to reduce its exposure to increasing interest rates. The weighted average fixed rate of interest under these transactions are 4.29% and mature in 2025 and 2026. April 14, 2023 The Company filed a short-form base shelf prospectus to offer an unlimited number of securities from time to time, during the 25-month period that the shelf prospectus is effective. February 21, 2023 Increased financial flexibility by adding a $60M tranche B to Park Lawn's existing credit facility for a term of one-year. August 11, 2022 Announces NCIB which allows Park Lawn to purchase up to 3.39M Common Shares During Q3 2022 purchased aggregate of 200,985 shares at an average price of CAD$24.86 July 12, 2022 Amended credit facility transitioning borrowing capacity from CAD$300M to US$240M Credit facility maturity extended to August 31, 2027 1) 2) (2,4) 3) 4) Share Capital includes contributed surplus. Debt per credit facility is long-term debt plus notes payable, leases, LOC, liabilities from interest rate swap arrangements less cash on hand. Prior to September 30, 2021, debt excluded IFRS 16 leases. Total debt is debt per credit facility plus Senior Unsecured Debentures (12/31/2025). Assumes full year of Adjusted EBITDA from Acquisitions. Prior to September 30. 2021, deducts for IFRS 16 Leasing Expense. 5) Pre-Need Backlog consists of deferred revenue and prearranged funeral insurance contracts. 16 6) Senior Unsecured Debentures converted to US$ using FX Rate taken at period ended.#17Investment Highlights 1 - I - - High growth operator in a stable and highly fragmented industry. An aging population across North America provides favourable demographic characteristics. Fragmentation allowing for bolt-ons providing economies of scale. Margin expansion opportunities through increased scale and operating efficiencies. High barriers to entry due to zoning laws particularly in cemeteries - and 1 pricing pressure on smaller operators. Conservative capitalization facilitates further growth through acquisition. Continued execution on a robust M&A pipeline. Williams Baue HORAN&MCONATY FUNERAL HOME & CREMATORY Funerals Crematory Cemetery Cremation Burial Pre-Planning Compassionate Professional W PARK LAWN LP WICHMANN CEMETERIES MAUSOLEUMS CREMATION CENTRES Since 1892 We Are CRESS Funeral & Cremation Service T TAYLOR De Vargas Funeral Home & Crematory Funeral Homes & Crematories "Family-Owned Excellence" HIS INTEGRITY FUNERAL HOME FOREST LAWN CEMETERY CHANCELLOR FUNERAL HOME HARPETH HILLS MEMORY GARDENS, FUNERAL HOME & CREMATION CENTER the Signature Group WELLS Funeral Homes & Cremation Services RIEMANN FAMILY Funeral Homes & Smith LIFE & LEGACY Warren Funeral Home Cemetery Mausoleum INGRAM Webb & Stephens CMS Mid-Atlantic, Inc. Funeral Home & Crematory ObasicFunerals Wayne Boze FUNERAL HOME HUDSON SERVICE SINCE 1919 Funeral Home & Cremation Services *Billingsley Funeral Home And Lincoln STEPHENS Funeral Home Funeral Home & Cemetery Healing Begins Here Reynolds Funeral Home - Turner Chapel WINSCOTT ROAD FUNERAL HO FUNERAL HOME & CREMATION SERVICES PARK LAWN FUNERAL HOME LAKELAND PLACE GARDEN PARK CEMETERY Schrader bagen & facely JENNETT FUNERAL & CREMATION CENTRE LIMITED Ertel Funeral Home Hansons ARBOR FUNERAL CHAPELS & CREMATORIUM Funeral Homes MUEHLEBACH FUNERAL CARE Esabled and Family Owned Since 1954 CEMETERY MANAGEMENT SERVICES lumen CREMATION LLC TUBMAN FUNERAL HOMES MAISONS FUNÉRAIRES Ott & Lee The Funeral Homes Heating Begins Here serving since 1886 J. F. Floyd Mortuary Cremation Advance Planning Memorial Gardens West Family Funeral Services Buncombe County's Oldest Funeral Home OPATOVSKY FUNERAL HOME Dempster & Moore Chapels: FARRIS FUNERAL SERVICE Bowers Funeral Service & Crematorium Credible Cremation Services TheJourneyGroup A Simple Cremation JOHN L. Zierenhen FUNERAL HOMES Honoring, Respecting and Caring for Families Since 1900 MMG MIDWEST MEMORIAL GROUP SHACKELFORD MUNDELL FUNERAL HOME LIMITED BROWN'S CREMATION & FUNERAL SERVICE 17#18Environmental & Sustainability Efforts बभ में Implementation of a metals recycling program where residual metals from the cremation process are collected and recycled, and a percentage of the proceeds are donated to local charities (in 2022, approximately $200,000 was donated). Implementation of energy conservation initiatives in buildings and on cemetery grounds, where feasible (i.e., timed lighting and watering systems). Partnering with certain cities/municipalities to repurpose spoils (extra dirt from cemeteries), i.e., filling in vacant lots where old houses were torn down. Exploring a potential carbon offset program with PLC's primary vault supplier by adjusting the manufacturing process to remove the CO2 from the environment and injecting it into the concrete portion of the vault. Piloting fuel-efficient methods of performing lawn care maintenance at certain cemeteries. Continuing the replacement of outdated fleet and equipment with more energy efficient technologies. Performing annual emissions air modeling of certain crematoriums to track the particles of combustion released into the atmosphere to assess environmental performance. For certain of our cremation businesses, working with a renewable energy partner to offset our current footprint by purchasing carbon credits that contribute to clean water projects and grassland conservation. 18#19Social & Governance Initiatives arking Social Provision of a targeted health and safety program focused on health and safety for funeral home, crematory and cemetery operations. Partnerships with responsible suppliers that give back to the environment and the community in a variety of meaningful ways, e.g. Batesville Living Memorial Program, Matthews Children's Foundation. Support of organizations dedicated to provide educational resources and programs to support deathcare professionals through regular donations, e.g. NFDA's Funeral Service Foundation and ICCFA's Educational Foundation Partnership with the HeartLight Center allows PLC to offer support to its client families through grief counselling and support groups, education on logistical/financial matters following a death and other support initiatives. Formulation of an intercompany committee, "The Heart of the Company", provides grief seminars and workshops to employees; facilitates programs for employee health and well being; and oversees a company-wide assistance program for those employees who have suffered a tragic loss. titi Governance PLC's Board of Directors, through the Audit Committee, is responsible for overseeing cybersecurity risk, information security and technology risk and receives quarterly reports on the progress of the cybersecurity program PLC's Board of Directors, through the Governance and Nominating Committee, is responsible for overseeing its ESG strategy, practices and policies. Adoption of a Diversity Policy to increase diversity on the Board and senior management team, considering such criteria as gender, age, ethnicity, disability, Aboriginal status, visible minority status and geographical background. Code of Business Conduct and Ethics sets forth our expectations for ethical conduct, outlines how to take action if issues arise, establishes best practices for anyone acting on our behalf and includes guidelines to help employees deal appropriately with a broad range of issues. 19#20MARTIN JOHNSON Appendix BYRD CLINTON HIRRELL FAMILY FREEMAN TSCHIFFELY ビス WALKER 20 20#21Definitions of Non-IFRS Financial Measures Reconciliations for the following Non-IFRS measures to the nearest IFRS measure are provided herein. For further information, please see the Company's most recent management's discussion and analysis, available at www.sedar.com or the Company's website at www.parklawncorp.com. EBITDA Defined as earnings before income taxes, finance costs, depreciation and amortization (including amortization of tangible and intangible assets and amortization of cemetery property). The Company believes EBITDA to be an important measure that allows investors and other third parties to assess the operating performance of its ongoing business and to compare its results to prior periods and to the results of its competitors. The definition of EBITDA has been revised from prior periods due to a change in financial statement presentation of the Company's statement of earnings, and adjustments for acquisition and integration expenses, and other (income) expenses which were previously presented as adjustments to EBITDA are now adjusted only for purposes of calculating Adjusted EBITDA. The Company's cemetery property inventory is acquired or constructed over many years, if not decades, in advance of its sale. The cash associated with this investing activity is a cash outflow in the period in which the inventory is acquired or constructed and classified as investing activities in the Company's consolidated statement of cash flows. As sales occur, the Company draws down its inventory by making a non-cash charge to cost of sales Adjusted EBITDA Adjusted EBITDA is EBITDA adjusted for the fair value adjustment on any hedging arrangements, share-based compensation, acquisition and integration expenses, and other (income) expenses. The Company believes that the inclusion of Adjusted EBITDA also provides useful supplementary information to investors and other third parties that allows them to assess the operating performance of the Company's ongoing business and to compare its results to prior periods and to the results of its competitors. The definition of Adjusted EBITDA has been revised due to a change in financial statement presentation of the Company's statement of earnings, and adjustments for acquisition and integration expenses, and other (income) expenses which were previously presented as adjustments to EBITDA are now adjusted for in Adjusted EBITDA. Adjusted EBITDA Margin Defined as Adjusted EBITDA as a percentage of total revenue. The Company believes the Adjusted EBITDA Margin helps to assess the operating performance of the Company and to compare its results to prior periods and to the results of its competitors. Adjusted EBITDA per Share Defined as Adjusted EBITDA divided by diluted shares outstanding at the respective reporting period. Adjusted Net Earnings Defined as net earnings adjusted for non-recurring, one-time or non-cash income or expense, and other items. The Company uses Adjusted Net Earnings to assist in evaluating its operating performance. The Company believes that this non-IFRS measure provides meaningful supplemental information to investors and other third parties regarding operating results because it excludes certain income or expense items that are non-cash in nature and/or do not relate to core operating activities of the Company's underlying business and which may not be indicative of the Company's future financial results. The adjustments may include, but are not limited to, the after-tax impact of acquisition and integration costs, share based compensation, amortization of intangibles and other income (expenses). Adjusted Net Earnings per Share (Adj EPS) Defined as Adjusted Net Earnings divided by diluted shares outstanding at the respective reporting period. 21#22Adjusted EBITDA US$ (in millions except per share amounts) March 31, 2023 12 Months Ended December 31, TTM 2022 2021 2020 2019 2018 2017 Earnings before income taxes 30.7 $ 35.6 $ 39.0 $ 22.0 $ 7.6 $ 7.1 $ 3.9 Adjusted for the impact of Finance Costs 10.4 8.3 7.7 7.4 4.3 1.8 0.3 Depreciation and amortization 13.6 13.1 11.8 11.8 10.1 4.1 1.9 Amortization of cemetery property 7.4 7.6 7.2 6.6 5.8 4.8 3.2 Non-controlling interest (0.0) (0.2) (0.5) (0.4) (0.5) (0.5) EBITDA, PLC Shareholders 62.1 $ 64.6 $ 65.4 $ 47.3 $ 27.3 $ 17.4 $ 8.8 Fair value adjustment on interest swaps 1.6 Share based compensation 4.3 4.6 3.8 3.9 2.7 0.9 0.7 Acquisition and integration costs 7.7 7.0 5.7 4.9 9.8 8.0 3.1 Other (income) expenses (1.6) (1.4) 1.4 3.4 0.3 0.2 0.2 Adjusted EBITDA, PLC Shareholders $ 74.1 $ 74.9 $ 76.3 $ 59.5 $ 40.2 $ 26.4 $ 12.9 22 22#23Adjusted EBITDA Cont'd US$ (in millions except per share amounts) EBITDA, PLC Shareholders - per share March 31, 2023 12 Months Ended December 31, TTM 2022 2021 2020 2019 2018 2017 Basic $ 1.813 $ 2.057 $ 2.330 $ 1.871 $ 1.335 $ 1.238 $ 0.917 Diluted 1.795 2.028 2.297 1.860 1.331 1.235 0.915 Adjusted EBITDA, PLC Shareholders – per share - Basic 2.162 2.193 2.452 2.004 1.432 1.282 0.968 Diluted 2.141 2.162 2.418 1.992 1.428 1.279 0.966 Weighted Average Shares Outstanding (in thousands) Basic Diluted 34,258 34,173 31,111 29,717 28,042 20,610 13,336 34,600 34,664 31,550 29,894 28,121 20,655 13,363 23 23#24Adjusted Net Earnings per Share US$ (in millions except per share amounts) Net Earnings Adjusted for the impact of March 31, 2023 12 Months Ended December 31, TTM 2022 2021 2020 2019 2018 2017 $ 21.0 $ 25.1 $ 27.8 $ 14.2 $ 5.2 $ 5.1 $ 3.3 Acquisition and integration costs 7.7 7.0 5.7 4.9 9.8 8.0 3.1 Share based compensation 4.3 4.6 3.8 3.9 2.7 0.9 0.7 Amortization of intangible assets 1.1 1.2 1.4 1.8 2.1 0.2 Other (income) expenses (1.6) (1.4) 1.4 3.4 0.3 0.2 0.2 Fair Value adjustment on interest swaps 1.6 Tax effect of the above items (2.8) (2.7) (2.1) (2.4) (4.0) (2.1) (0.6) Adjusted Net Earnings, PLC Shareholders $ 31.3 $ 33.8 $ 38.0 $ 25.8 $ 16.1 $ 12.3 $ 6.7 Adjusted Net Earnings, PLC Shareholders – per share Basic $0.913 Diluted 0.904 $0.990 $ 1.222 $ 0.869 0.976 1.205 0.864 $ 0.573 0.571 $ 0.597 0.595 $ 0.499 0.498 Weighted Average Shares Outstanding (in thousands) Basic 34,258 Diluted 34,600 34,173 31,111 34,664 31,550 29,894 29,717 28,042 28,121 20,610 13,336 20,655 13,363 24 24#25Adjusted Net Earnings (in millions) 12 Months Ended December 31, CAD$ Net Earnings Adjusted for the impact of Acquisition and integration costs 2021 2020 2019 2018 2017 2016 $ 34.9 $ 19.0 $ 6.9 $ 6.7 $ 4.2 $ 7.5 7.2 6.5 13.0 10.4 4.1 0.9 Share based compensation 4.8 5.3 3.6 1.2 0.9 0.4 Amortization of intangible assets 1.7 2.5 2.8 0.3 Other (income) expenses 1.7 4.6 0.4 0.2 0.3 (3.6) Tax effect of the above items (2.6) (3.3) (4.3) (2.7) (0.9) (0.3) Adjusted Net Earnings, PLC Shareholders $ 47.7 $ 34.6 $ 22.4 $ 16.1 $ 8.6 $ 4.9 US$ Net Earnings 12 Months Ended December 31, 2021 2020 2019 $ 27.8 $ 14.2 $ 2018 2017 2016 5.2 $ 5.1 $ 3.3 $ 5.7 Adjusted for the impact of Acquisition and integration costs 5.7 4.9 9.8 8.0 3.1 0.6 Share based compensation 3.8 3.9 2.7 0.9 0.7 0.3 Amortization of intangible assets 1.4 1.8 2.1 0.2 Other (income) expenses 1.4 3.4 0.3 0.2 0.2 (2.8) Tax effect of the above items (2.1) (2.4) (4.0) (2.1) (0.6) (0.1) Adjusted Net Earnings, PLC Shareholders $ 38.0 $ 25.8 $ 16.1 $ 12.3 $ 6.7 $ 3.7 25 25#26CAD$:US$ Exchange Rates 12 Months Ended December 31, 2021 2020 2019 2018 2017 Rate at December 31, 0.7888 0.7854 0.7699 0.7330 0.7937 Average rate for the 0.7978 0.7454 0.7536 0.7718 0.7692 year 26 26

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