#1EVERQUOTE Investor Presentation August 2021 Proprietary Information#2Disclaimer This presentation contains forward-looking statements. All statements other than statements of historical facts contained in this presentation, including statements regarding possible or assumed future results of operations, business strategies, development plans, regulatory activities, competitive position, potential growth opportunities, & the effects of competition are forward-looking statements. These statements involve known & unknown risks, uncertainties & other important factors that may cause actual results, performance or achievements of EverQuote, Inc. ("the Company") to be materially different from any future results, performance or achievements expressed or implied by the forward-looking statements. In some cases, you can identify forward- looking statements by terms such as "may," "should," "expect," "plan," "project," "estimate," "guidance," or "potential" or the negative of these terms or other similar expressions. The forward-looking statements in this presentation are only predictions. The Company has based these forward-looking statements largely on its current expectations & projections about future events & financial trends that it believes may affect the Company's business, financial condition & results of operations. These forward-looking statements speak only as of the date of this presentation & are subject to a number of risks, uncertainties & assumptions, some of which cannot be predicted or quantified & some of which are beyond the Company's control. The events & circumstances reflected in the Company's forward-looking statements may not be achieved or occur, & actual results could differ materially from those projected in the forward-looking statements, including as a result of: (1) the Company's ability to attract & retain consumers & insurance providers using the Company's marketplace; (2) the Company's ability to maintain or increase the amount providers spend per quote request; (3) the effectiveness of the Company's growth strategies & its ability to effectively manage growth; (4) the Company's ability to maintain & build its brand; (5) the Company's reliance on its third-party service providers; (6) the Company's ability to develop new & enhanced products & services to attract & retain consumers & insurance providers& the Company's ability to successfully monetize them; (7) the impact of competition in the Company's industry & innovation by the Company's competitors; (8) the Company's expected use of proceeds from its initial public offering; & (9) developments regarding the insurance industry & the transition to online marketing; (10) the effects of the COVID-19 pandemic; (11) the Company's ability to successfully acquire and operate PolicyFuel; & (12) as a result of the risks described in the "Risk Factors" section of the Company's most recent Annual Report on Form 10-K, Quarterly Report on Form 10-Q & the other filings that the Company makes with the Securities & Exchange Commission from time to time. Moreover, new risk factors & uncertainties may emerge from time to time, & it is not possible for management to predict all risk factors & uncertainties that the Company may face. Except as required by applicable law, the Company does not plan to publicly update or revise any forward- looking statements contained herein, whether as a result of any new information, future events, changed circumstances or otherwise. The Company's presentation also contains estimates, projections, & other information concerning the Company's industry, the Company's business & the markets for certain of the Company's products & services, including data regarding the estimated size of those markets. Information that is based on estimates, forecasts, projections, market research, or similar methodologies is inherently subject to uncertainties & actual events or circumstances may differ materially from events & circumstances reflected in this information. Unless otherwise expressly stated, the Company obtained this industry, business, market & other data from reports, research surveys, studies & similar data prepared by market research firms & other third parties, from industry, general publications, & from government data & similar sources. The Company presents Adjusted EBITDA as a non-GAAP measure, which is not a substitute for or superior to, other measures of financial performance prepared in accordance with U.S. GAAP. A reconciliation of Adjusted EBITDA to the most directly comparable GAAP measure is included in the Appendix to these slides. EVERQUOTE Proprietary Information 2#3LLLL&EEEREEL 11 Our vision Become the largest online source of insurance policies by using data and technology to make insurance simpler, more affordable and personalized, ultimately reducing cost and risk. EVERQUOTE Proprietary Information 3#4Key Investment Highlights Insurance Marketplace Massive Market Opportunity Proprietary Tech & Data Extensive Distribution Strong Financial Profile Leading online insurance marketplace providing compelling benefits for consumers and insurance providers $154bn in annual distribution and advertising spend in the early phases of shifting online provides multi-year secular tailwind Proprietary platforms built on highly integrated machine learning & data assets support rapid growth, drive network effects and create competitive moat 3Rd Party Platform with 100+ carriers and 8,500+ local agents and 1st Party Platform with Direct-to-Consumer (DTC) Agency offerings Track record of delivering strong growth and expanding adjusted EBITDA profitability; re-occurring revenue, asset-light model EVERQUOTE Proprietary Information 4#5EverQuote Company Snapshot Founded* 2011 First year of revenue LTM Variable Marketing Margin Growth 40% IPO June 28, 2018 LTM Adjusted EBITDA Growth 38% LTM Revenue Growth 32% Headquarters Cambridge, MA Insurance Verticals Auto Home & Renters Life Employees 450+ Health Commercial EVERQUOTE Last Twelve Months ("LTM") financial information as of June 30, 2021, with growth relative to the twelve months ended June 30, 2020.. Proprietary Information LO#6Large & Expanding TAM U.S. Insurance Market: Distribution & Ad Spend $154bn Total Market Projected Annual Growth to 2024 Total Market Growth: ~4% EVER Share: <1% Growth Drivers Continued shift of consumer time spent online Continued shift of $16.7bn Total Advertising Spend $6.5bn Total Digital Spend Total Digital Spending Growth: ~ 16% EVER Share: <10% $443.0mm¹ EverQuote 2021 revenue guidance midpoint acquisition spend online Continued shift to digitization of insurance products & workflows Source: Stax Consulting, Inc., S&P Global Market Intelligence SNL Insurance Data, IIABA and Company estimates. 1. EverQuote is not reaffirming this guidance as of the date of this presentation & makes no statement with respect to this guidance other than such guidance was provided by EverQuote as of August 2, 2021. EVERQUOTE Proprietary Information SO#7Compelling Model Benefits Both Consumers & Providers Consumers Insurance Providers L EVERQUOTE Auto Home esurance Insurance Renters Life Health Commercial The fast, free, and easy way to shop for insurance Select a policy type to get quotes Auto Home Renters Life Health Commercial EVERQUOTE Π FARMERS INSURANCE MERCURY INSURANCE Nationwide AMERICAN FAMILY For Agents Help Allstate. Anthem M Nationwide United Healthcare PROGRESSIVE Liberty Mutual USAAⓇ FARMERS INSURANCE AMERICAN FAMILY INSURANCE Consumers Save Time & Money Match & connect for multiple quotes Average Savings ~$600 per year¹ Lemonade More Efficient Acquisition for Providers Large volume of high intent consumers Target based consumer attributes tied to ROI Addresses the alignment challenges inherent in the fragmented insurance market EVERQUOTE 1. Estimated average annual premium savings based on a countrywide survey in 2020 of EverQuote users that reported old & new premiums. Proprietary Information 7#8Marketplace Arrival to Policy Sale Journey Distribution Customer Acquisition Marketplace Traffic Channels Arrives at the Marketplace Marketplace Workflows Matched with Providers Display SEM Email TV / Offline Other¹ Verified Partners Traffic Platforms Performance Marketing² Verified Partner Network (3rd Party) EverQuote Monetization 3rd Party (All Verticals) Bidding Carriers Local Agents Alignment Performance (Owned & Operated) EVERQUOTE 1. Other includes organic search, direct-to-site, inbound calls,, social & other traffic sources.. 2. Performance Marketing relates to managing traffic directed to owned and operated websites.. Monetize "Per Referral" 1st Party - Direct to Consumer Agency EQ acts as "independent agent" for several carriers (Health & Life Verticals) EQ offers PSaaS³ EQ "advisor team" exclusive to each carrier (Auto & Home Verticals) Monetize "Per Policy 3 "PSaaS" refers to Policy-Sales-as-a-Service offerings Sold" Proprietary Information 80#9Distribution Strength of our Marketplace 100+ aetna® AIG Allstate AMERICAN FAMILY INSURANCE carriers available via the marketplace¹ Root Insurance Co FARMERS INSURANCE Lumico insurance made clear MUTUAL OMAHA 19 of 20 top auto insurance carriers¹ Liberty Mutual TM N Nationwide is on your side Lemonade Anthem 8,500+ 3rd party local agents National General USAAⓇ® ® PROGRESSIVE® Accident & Health Independent Insurance Agent NATIONAL EVERQUOTE 1. Based on Company data & representative of the insurance provider partners on the platform as of December 31, 2020 MetLife United Healthcare NATIONAL ASSOCIATION OF PROFESSIONAL INSURANCE AGENTS Local Agents Serving Main Street America elephant Proprietary Information 9#10Growing Data & Tech Assets Strengthen Competitive Moat Traffic Sources Multi-Vertical Marketplace Display Marketing Platforms Consumer Platforms Distribution Platforms B2B Platforms Property & Casualty (Auto, Home, Commercial) Root SEM WW Allstate. Insurance Co USAA Email Mindl Personalized User Liberty Mutual elephant PROGRESSIVE® Multi-Channel Automated Bidding TV / Offline Minimize Cost per Acquisition Other¹ Verified Partners Enterprise & Management Consumer Experiences Alignment Agency Campaign Algorithms Maximize Conversion Rates Maximize Bind Rates Maximize Value per Acquisition ML Platforms (Automated Selection, Prediction & Anomaly Detection) Data Platform (Growing Data Assets, Rapid Data Onboarding, Rich Analytics Tools) Life & Health aetnaⓇ Lumico insurance made clear Митиац Отана National General Anthem Accident & Health United Healthcare Diverse Customer Acquisition Proprietary Platforms Built on Highly Integrated Machine Learning and Data Assets Support Growth of all Marketplace Verticals 1. Other includes organic search, direct-to-site, inbound calls, social & other traffic sources.. EVERQUOTE Broad Distribution with Carriers & 3rd Party Agents; 1st Party EQ Agents in Life & Health Proprietary Information 10#11Multiple Levers Driving Future Growth Leverage Secular Shift Online Attract More Consumers EVERQUOTE Increase Provider Coverage & Budget Deepen Consumer & Provider Engagement Expand Non-Auto Verticals Proprietary Information 11#12EverQuote to Acquire PolicyFuel POLICY FUEL PolicyFuel provides policy-sales-as-a- service ("PSaaS") to its P&C carrier clients¹ PSaaS offerings provide fully dedicated advisor teams that focus exclusively on selling each carrier's own insurance offerings to its target consumers Founders with decades of collective insurance experience; based in Austin and San Antonio, Texas. PolicyFuel has ~90 full-time employees, the majority of whom are licensed agents Transaction expected to close by the end of the third quarter Supports Growth of Carrier Partners Extends DTC Agency into P&C Broadens Market Opportunity Our Acquisition Rationale Expands EverQuote's range of products offered to support the growth of its Property & Casualty (P&C) carrier partners 1 PSaaS offerings for P&C carriers extends EverQuote's existing DTC Agency, 1st Party offerings in its Life and Health verticals Broadens ability to access the $135 billion commission TAM component of the overall insurance distribution spend shifting online EVERQUOTE 1 "P&C" refers to property & casualty insurance, which includes carriers that serve the auto, home and renters insurance verticals within EVER's marketplace 2 Transaction announced on July 20, 2021; expected to close by the end of Q3. Proprietary Information 12#13EVERQUOTE Financial Overview Proprietary Information 13#14Highlights on Second Quarter 2021 34% 40% Revenue increased 34% YoY to $105.1 mm VMM increased 40% YoY to $32.8 mm Adjusted EBITDA expanded to record $6.6 mm +120 bps VMM as a percentage of Revenue increased by 120 basis points YoY, to 31.2% 34% Revenue per Quote Request increased 34% YoY EVERQUOTE Note: Adjusted EBITDA is a non-GAAP metric, refer to financial reconciliation for additional detail. Proprietary Information 14#15Track Record of Strong Growth Revenue ($mm) 29% CAGR 2015-2020 $163.3 $122.8 $126.2 $96.8 $248.8 $346.9 34% Q2'21 YoY Growth $97.3 $90.0 $78.3 $103.8 $105.1 2015 2016 2017 2018 2019 2020 Q2 2020 Q3 2020 Q4 2020 Q1 2021 Q2 2021 EVERQUOTE Proprietary Information 15#16Delivering Incremental Variable Marketing Margin Variable Marketing Margin ($mm) 40% Q2'21 YoY Growth Variable Marketing Margin % 27.4% 24.2% 31.3% 29.5% 28.3% 28.2% 36% CAGR 2015-2020 $46.1 $33.6 $35.8 $23.4 $73.3 $108.6 $23.5 $32.8 $31.9 $31.4 $29.4 2015 2016 2017 2018 2019 2020 Q2 2020 Q3 2020 Q4 2020 Q1 2021 Q2 2021 1. Beginning in the first quarter of 2019, we revised our definition of variable marketing margin, or VMM. The VMM displayed above reflects our revised definition of VMM for all years presented. Refer to Key Metrics Definitions in the Appendix for a definition of VMM. EVERQUOTE Proprietary Information 16#17Rapid Expansion into New Verticals with Scalable Model Traffic leverage: Target advertising opportunities leveraging expertise & technology Sales leverage: Ability to cross-sell traffic to existing customers Revenue from Non-Auto Verticals ($mm) 112% CAGR 2016-2020 $63.7 36% YoY Growth Non-Auto Verticals Home & Renters $21.1 Life $19.3 $18.7 $22.2 $15.2 $36.5 $13.7 $3.1 $6.9 2016 2017 2018 2019 2020 Non-auto verticals include our home & renters, life, heath & commercial insurance verticals. EVERQUOTE Health Commercial Q2 2020 Q3 2020 Q4 2020 Q1 2021 Q2 2021 Proprietary Information 17#18Driving Growth & Profitability Adjusted EBITDA ($mm) $8.3 $18.4 $4.0 65% Q2'21 YoY Growth $5.4 $5.2 $4.8 $6.6 2018 2019 2020 Q2 2020 Q3 2020 Q4 2020 Q1 2021 Q2 2021 -$5.5 Note: Adjusted EBITDA is a non-GAAP metric, refer to financial reconciliation for additional detail. EVERQUOTE Proprietary Information 18#19EVERQUOTE NASDAQ: EVER Proprietary Information 19#20EVERQUOTE Appendix Proprietary Information 20#21Key Metrics Definitions Quote Requests Quote requests are consumer-initiated requests for an insurance quote that result from a website form, telephones calls with a consumer, or other interactions we have with consumers through third-party websites that result in a revenue generating transaction. As we attract more consumers to our platform & they complete quote requests, we are able to refer them to our insurance provider customers, selling more referrals while also collecting data, which we use to improve user experience, conversion rates & consumer satisfaction. Variable Marketing Margin Adjusted EBITDA EVERQUOTE We define variable marketing margin, or VMM, as revenue, as reported in our consolidated statements of operations and comprehensive income (loss), less advertising costs (a component of sales and marketing expense, as reported in our statements of operations and comprehensive income (loss)). We use VMM to measure the efficiency of individual advertising and consumer acquisition sources and to make trade-off decisions to manage our return on advertising. We do not use VMM as a measure of profitability. We define Adjusted EBITDA as net income (loss), adjusted to exclude: stock-based compensation expense, depreciation and amortization expense, acquisition-related costs, legal settlement expense, interest income and the provision for (benefit from) income taxes. We monitor & present Adjusted EBITDA because it is a key measure used by our management & board of directors to understand & evaluate our operating performance, to establish budgets & to develop operational goals for managing our business. Proprietary Information 21 22#22Reconciliation of Adjusted EBITDA ($ in Thousands) Net income (loss) Three Months Ended 12 Months Ended June 30, 2021 March 31, 2021 December 31, 2020 September 30, 2020 June 30, 2020 December 31, 2020 December 31, 2019 December 31, 2018 ($1,881) ($3,801) ($3.768) ($3,184) ($2,808) ($11,202) ($7,117) ($13,791) Stock-based compensation $7,089 $7,520 $6,189 $7,200 $6,250 $24.179 $12,721 $7,121 Depreciation & $1,136 $1,174 $1,176 $731 $594 $3.350 $2,186 $1,341 amortization Legal settlement Acquisition- related costs/ $265 ($79) $1,778 $480 earnout $2,258 $1,227 Interest (income) expense, net ($10) ($14) ($13) ($18) ($47) (189) ($669) ($121) Adjusted EBITDA $6.599 $4,800 $5,362 $5.209 $3.989 $18,396 $8,348 ($5,450) EVERQUOTE Proprietary Information 22 222